Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
GURU Media Hub
Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.
Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.
Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.
Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!
MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.
Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.
Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!
MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
Episodes
Mentioned books
Oct 2, 2025 • 19min
1.4 Million Followers in Months! + 3 Steps to Financial Freedom w/Braiden Shaw 🚀 | Ep. 422
Braiden Shaw, an entrepreneurial financial educator and CEO of Amplify LLC, shares his inspiring journey from 2,000 to 1 million Instagram followers. He emphasizes sharing knowledge over gatekeeping and reveals his three-step ladder to financial freedom: tackling debt, building liquidity, and exploring private markets. Braiden also debunks the myth about paying off mortgages quickly, suggesting investing instead. He discusses his unique content strategy—focusing on education without selling for a year—to achieve viral growth. Tune in for practical tips and insights!
Sep 30, 2025 • 8min
What’s Up THIS WEEK: Email News! Videos Down on LinkedIn? 🤡Golden Bachelor is a Clown! 🤡🤡 | Ep. 421
Snapchat revealed a staggering trillion selfies taken in a year, leaving Jay both amused and alarmed. He discusses October's prime time for gathering customer data, urging marketers to take action. Meanwhile, LinkedIn video views are on the decline, prompting a call for more diverse content. Europe's potential rule to set a minimum social media age sparks debate, and Jay humorously tackles the PR mess surrounding the Golden Bachelor, highlighting the chaos and public backlash.
Sep 29, 2025 • 10min
SPECIAL SERIES ==> New Instagram ‘Must Knows’ and Changes! 📲 <== | BATHROOM Break #75 COLLAB: The Marketing Millennials + Do This, Not That
Discover travel hacks that will revolutionize your conference experience, including a carry-on only strategy and clever ways to dodge social events. Dive into Instagram's new features, like the controversial horizontal banner format and the ability to pin your own comments for added visibility. Learn why captions are becoming essential for SEO as hashtags lose their power. Plus, hear some passionate defense of Miami summers and the secret to increasing engagement with Instagram story replies. Fun and practical tips await!
Sep 26, 2025 • 10min
❤️How I Met My Wife❤️ Regret is Worse Than Failure!⏳ Jay’s SCOOP | Ep. 419
Jay Schwedelson shares a personal story about love and regret, illustrating how missing his chance with the love of his life taught him that regret is far heavier than failure. He recalls the sting of seeing her with someone else and the bold decision that changed everything. Highlighting that only ten seconds of bravery can prevent a lifetime of what-ifs, Jay emphasizes the importance of acting decisively in both business and life. His heartfelt and humorous insights inspire listeners to seize opportunities without hesitation.
Sep 26, 2025 • 22min
GUEST: Why Every Company Needs an Event! w/Tahira Endean Head of Program IMEX | Ep. 418
In a lively discussion, Tahira Endean, Head of Programming at IMEX and author of 'Our KPI is Joy,' emphasizes the vital role events play in modern business. She reveals that just 10 minutes of in-person interaction can replace 64 emails, effectively building trust. Tahira also shares how memorable event experiences can enhance customer loyalty and drive growth. Additionally, she highlights how live events counteract AI’s tendency to create sameness, making real human connections more crucial than ever.
5 snips
Sep 24, 2025 • 8min
What’s Up THIS WEEK: Huge AI Google Update! Email Tactic Surging! 📺 TV Show News!! | Ep. 417
Google just integrated AI into Chrome's address bar, allowing users to get responses without leaving the browser. LinkedIn clarified that adding links doesn't hurt post performance, debunking common myths. Email marketing takes a turn with 'invitation' subject lines increasing open rates by 24-28% from October onwards. On the TV front, Jay shares his thoughts on popular shows like Love Is Blind and the recent cancellation of Outrageous Pumpkins.
8 snips
Sep 22, 2025 • 13min
SPECIAL SERIES ==> Quick Tips for Forms That Convert! <== | BATHROOM Break #74 COLLAB: The Marketing Millennials + Do This, Not That
Daniel Murray, host of The Marketing Millennials, shares his no-nonsense approach to form conversions amid humorous parenting tales. Discover how a no-scroll form can boost conversions by 60% and why two-step forms are the key to capturing emails effectively. They dive into the importance of quantifiable testimonials over generic praise and highlight actionable CTA texts that drive engagement. With small copy details like progress bars and time estimates, Daniel proves that even the tiniest changes can make a big difference in marketing.
8 snips
Sep 19, 2025 • 11min
Ask Us ANYTHING: 3 NEW ChatGPT Tricks! + 🫨Should Jay Move to Japan?🫨 | Ep. 415
Curious about AI? Discover clever tricks to avoid fake stats and get the most out of ChatGPT. Want better prompts? A simple phrase can change the game! Plus, dive into a quirky debate about Guam versus San Francisco, filled with surprising insights about Japanese culture. From advanced toilets to quirky vending machines, Jay shares why Japan could be the ultimate dream destination. It's an entertaining mix of marketing wisdom and unexpected travel musings!
Sep 19, 2025 • 22min
GUEST!! Marketing GIANT - Marcus Sheridan - Secret to INSTANT Customer Growth! | Ep. 414
Marketing giant Marcus Sheridan, known for his best-selling book and innovative frameworks, joins Jay for a deep dive into trust-building strategies. They discuss the importance of radical transparency and how obsessively answering customer questions can save a business. Marcus shares the four pillars of a trusted brand and emphasizes the significance of video content over traditional websites. Discover how pricing estimators can triple lead generation and why AI favors brands that are honest about costs and comparisons.
6 snips
Sep 17, 2025 • 8min
What’s Up THIS WEEK: 😳 Big Changes: LinkedIn & Instagram + 15% Email Trick! ➕ The Girlfriend on Prime - Good or Bad? | Ep. 413
LinkedIn unveils powerful new analytics tools that can amplify your content strategy. Instagram users can now pin their comments for better engagement. Jay reveals a simple email marketing hack to increase open rates by 15% without extra writing. The podcast also touches on the plummeting value of LaBubu toys while recommending 'The Girlfriend' on Prime for a binge-watch. Plus, there's a critique of the Netflix catfish documentary, ensuring listeners stay in the loop with entertaining insights!
