Make It Happen Mondays - B2B Sales Talk with John Barrows Brian Will: Mastering the Art of Persuasion for Sales and Negotiations
8 snips
Jan 8, 2024 Brian Will, a seasoned entrepreneur with over 35 years of experience, shares powerful insights on negotiation and overcoming sales objections. Topics discussed include the psychology of sales, strategies to address mistrust, the importance of active listening, and the criticality of preparation. Advanced selling techniques are packed into this episode to level up your sales skills.
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Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 2min
From Unconventional Education to Multifaceted Entrepreneurship
02:11 • 5min
The Importance of Preparation and Overcoming Objections in Sales
06:48 • 4min
Breaking Down the Wall of Mistrust
10:37 • 12min
Striking the Balance and Understanding Changes in Negotiations
22:41 • 3min
Coaching CEOs and Confronting Pricing Challenges
25:43 • 2min
Pricing and Anchoring the Sale
27:46 • 17min
Acquiring a Chain of Restaurants for Free
45:16 • 3min
Guest provides information about himself and encourages strong negotiation
48:00 • 2min