
 UI Breakfast: UI/UX Design and Product Strategy
 UI Breakfast: UI/UX Design and Product Strategy BDTP. Segments & Lead Scoring with Jason Resnick
 Sep 10, 2021 
 Chapters 
 Transcript 
 Episode notes 
 1  2  3  4  5  6  7  8  9  10  11  12  13  14 
 Introduction 
 00:00 • 4min 
 Optimize and Scale to the Next Level 
 03:58 • 3min 
 Do You Use Segmentation to Define Lead Scores? 
 06:35 • 4min 
 Bullet Proof Marketing, Non Customer Segments 
 10:40 • 3min 
 What's the Primary Purpose of Having Segments? 
 13:12 • 2min 
 Lead Scoring 
 15:04 • 2min 
 Is It Typically Just One Call to Action? 
 17:02 • 2min 
 Sales Person Campaigns - Is There a Timing Mechanism? 
 19:03 • 3min 
 What Is That Buzz? 
 22:09 • 3min 
 Should You Hold Off and Not Send Them Your Timed News? 
 25:03 • 2min 
 How to Create a Live Sequence for a Boadcast 
 26:48 • 2min 
 How to Build a Longer Nerd Sequence 
 29:10 • 2min 
 Using Variables in a Content Snippet 
 30:48 • 2min 
 Do and Don't for People Mo Marketing List 
 32:23 • 5min 
