BDTP. Segments & Lead Scoring with Jason Resnick
UI Breakfast: UI/UX Design and Product Strategy
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Lead Scoring
Lead scoring is nothing more than a tally, right? Like, hey, somebody hits a score of a hundred der hot lea or whatever. The conda just says, ok, when that field changes, what is that field? What's the value of that field? So figuring out what these particular things are happening when you connect that back to your e s p it,. It's a matter of just storing that data somewhere and having an ounamation on the back end of that.
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