Carl Ratcliff 'Reframing Brand Values - from Purpose to Action’.

1

Introduction

00:00 • 2min

2

Getting to Know a Lot of People in Sydney

01:51 • 2min

3

What's the Agency Sene Likea?

03:27 • 3min

4

Global Networks, Isn't It?

06:33 • 2min

5

The Pandemic in the Agency Industry?

08:10 • 3min

6

The Consensus, I Think, Is Quite Bleak

10:42 • 2min

7

Are We Resilient, Accepting or Suffering?

12:53 • 3min

8

The Australian Fires - The Final Wake Up Call

15:50 • 3min

9

Trust, Transparency, Privacy, Etctera

19:04 • 3min

10

Brand Purpose in Australia

22:21 • 3min

11

Are You Having a Brand Scandal?

25:24 • 4min

12

Is the Shift From Me to We?

29:31 • 4min

13

Building in Resilience

33:20 • 3min

14

Is Consultancy the Way to Go?

36:31 • 2min

15

The Impact of Advertising on the Economy

38:15 • 3min

16

Is There a Reversion to Behavior Economics?

41:12 • 3min

17

What Gives You Hope?

44:27 • 3min

18

I'll Hink, Jhapsy Insane, Hum Alike.

47:47 • 3min

19

Mutip Is an Italian Brand, a Tomato Brand, and It's Delicious and Superb.

50:59 • 1min

20

Is Everything's Changed, and Everything Will Change Everything Forever?

52:27 • 4min