Marketing Meetup Podcast

How to write more like yourself - Amy Elliott, Lightbulb Media

May 17, 2023

49:16

Creator website

AI Chapters

Episode notes

Introduction

2min

How to Be a Good Copywriter

4min

How to Write a Good Hook

4min

How to Structure Your Copy Without Sticking Your Soul in a Template

3min

How to Write a Good Copy

5min

How to Write Copy for a B2B Business

2min

How to Identify the Heartbeat of a Business

2min

How to Find Your Passion

3min

The Difficulty of Expressing Yourself

2min

10.

How to Use Keyword Research to Get Higher Rankings

2min

11.

How to Use AI for Keyword Research

3min

12.

The Power of Storytelling

2min

13.

How to Close Your Clothes Effectively

2min

14.

Finding Original Topics to Write About for Yourself

2min

15.

How to Stay Authentic When Writing

2min

16.

How to Walk the Balance Between Genuine Vulnerability and Vulnerability

3min

17.

How to Write From an Emotional Vulnerability

2min

18.

How to Make Your Social Media Posts Sound Like Your Own Voice

2min

19.

How to Bring Personality to Your Writing While Maintaining a Company's Tone of Voice

2min

20.

How to Be a Great Writer

2min

Amy Elliott is Head of Copy at Lightbulb Media – an agency based in Manchester who provide digital marketing support without the BS.

Amy took to the TMM stage to share an energetic, fun-filled session where she covered the value of individuality in writing, and how to escape the trap of using other people’s templates. It was a mini copywriting masterclass, full of anecdotes, applicable frameworks, and of course, really good words.

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