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How to write more like yourself - Amy Elliott, Lightbulb Media

Marketing Meetup Podcast

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How to Find Your Passion

Sales copy needs to consider what the audience is actually struggling with. If it isn't actually a problem, you're not selling to any pain and it won't work. For an amateur who's trying to find her own voice rather than style and words, what exercises can you suggest in sort of identifying it for yourself?

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