Breaking B2B - B2B Marketing & Demand Generation Podcast #315 Do Better Marketing With Less Budget - Esther Flammer
Mar 16, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10
Introduction
00:00 • 5min
Is Poor Old Marketing Getting the Cut First?
05:25 • 2min
Why Marketing Gets the First Cut?
07:14 • 4min
What Are the Biggest Wastes of Cash in B2B Marketing?
11:22 • 4min
How to Map a Buyer's Journey
15:19 • 2min
Organic Channels - What Are Your Thoughts?
17:21 • 4min
How to Get the Most Out of Your Marketing Strategy
21:45 • 5min
Work Management Platform in RIC
26:36 • 5min
Adding in Additional Skill Sets as a Marketer
31:30 • 2min
Building a B2B Marketing Organization
33:28 • 6min