#2734
Mentioned in 10 episodes

The One Page Marketing Plan

Get New Customers, Make More Money, and Stand Out From the Crowd
Book •
In 'The One Page Marketing Plan,' Alan Dib provides a straightforward and effective framework for marketing.

The book is designed to help small to medium-sized businesses, as well as larger enterprises, by simplifying marketing strategies into a single-page plan.

The plan consists of nine key elements: defining the niche, crafting the core marketing message, identifying the best marketing channels, creating an irresistible lead magnet, building a high-converting landing page, and more.

Dib emphasizes the importance of having a clear and actionable marketing plan, similar to how professionals in high-stakes fields like aviation and medicine use detailed plans.

The book also discusses the 'before,' 'during,' and 'after' phases of the marketing journey, focusing on customer acquisition, conversion, and retention.

Mentioned by

Mentioned in 10 episodes

Recommended by
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Chris Do
as a simple and straightforward marketing plan.
128 snips
287 - Winning in Creative Business - With Allan Dib
Mentioned by
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Pat Flynn
as a best-selling author and marketing master whose books offer valuable lessons on effective marketing strategies.
100 snips
SPI 839: Less Marketing for More Profit with Allan Dib
Mentionné par
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Louis Grenier
comme l'un des deux ouvrages qui a inspiré son prochain livre.
23 snips
La différenciation par le Branding - Avec Louis Grenier - S02E07
Mentioned by
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Allan Dib
b as a powerful marketing asset in his business.
19 snips
9 Principles of Lean Marketing with Allan Dib
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Pat Flynn
in the context of his own book, "Lean Learning", and the similar title of Alan Dibb's book, "Lean Marketing".
14 snips
SPI 840: The Abundance Mindset is Vital for Success Online
Mentioned by
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Chris Do
as the author of a book describing marketing scenarios using a circus analogy.
11 snips
061 - Marketing vs. Branding — with Fabian Geyrhalter
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Chris Do
when discussing the difference between generalists and specialists.
158 - The Difference Between Art and Design — with Loyola Marymount University
Inspired the discussion on marketing strategies for law firms.
Ep. 34 - A Quick Guide to Marketing
Mentioned by
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Hinly Wong
as the author of the number one best global selling book on marketing on Amazon.
Monetizing Momentum: The Art of Selling and Growing Email Lists with Copywriter Hinly Wong
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Robert Glazer
as a perennial bestseller on Amazon and the author's book.
Elevate Classics: Allan Dib on Simplifying Your Way To Growth
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Allan Dib
when discussing his book and the feedback he received.
The Guide to “Common Sense” Marketing: Simplifying Complexities with Simon Bowen
Mentioned by
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Michael from BestBookBits
as a book with a marketing strategy on one page.
The 1-Page Marketing Plan by Allan Dib | Book Summary

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