The Futur with Chris Do cover image

The Futur with Chris Do

287 - Winning in Creative Business - With Allan Dib

Apr 17, 2024
Marketing expert Allan Dib shares insights on mastering lean marketing, communication, and differentiation in creative business. He emphasizes listening over pushing sales, crafting irresistible offers, and the vital role of marketing in business sustainability. Allan's transformative sales strategies and personal anecdotes offer valuable advice for achieving success in the competitive market.
01:16:30

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Positive mindset towards money is crucial for marketing success.
  • Efficiency and waste reduction are key in Lean Marketing strategies.

Deep dives

Changing Mindset Around Money

Money is a tool that can be used for good or bad purposes. People with high integrity may have negative perceptions of money due to past experiences. The importance of changing mindset around money to overcome past negative associations is emphasized.

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