#8089
Mentioned in 4 episodes
There's Nothing Like This
The Strategic Genius of Taylor Swift
Book • 2024
This book delves into the strategic thinking behind Taylor Swift's meteoric rise, analyzing her business and creative decisions that have made her a global icon.
It explores how Swift's strategic genius, including her authentic vision, fan-first approach, creative resilience, artistic independence, musical shapeshifting, and digital innovation, have contributed to her enduring success.
It explores how Swift's strategic genius, including her authentic vision, fan-first approach, creative resilience, artistic independence, musical shapeshifting, and digital innovation, have contributed to her enduring success.
Mentioned by
Mentioned in 4 episodes
Written by 
Kevin Evers
326 snips
What All Leaders Can Learn from Taylor Swift
Authored by
Kevin Evers
81 snips
739: What Leaders Should Learn from Taylor Swift, with Kevin Evers
Mentioned by 
Anne Morriss
19 snips
The strategic genius of Taylor Swift (w/ Master Fixer Kevin Evers)
Recommended by Maureen Hoke as a book for anyone interested in successful business strategy, highlighting Taylor Swift's career decisions.
19 snips
What We Can Learn from Taylor Swift
Mentioned by 
Alisa Cohn
Kevin Evers
#89: From Startup to Grown-Up: Kevin Evers, author of There’s Nothing Like This: The Strategic Genius of Taylor Swift — unpacking Taylor Swift’s rise to the top; when to take big risks; and how to build a rabid fan base
Mentioned by
Kevin Evers
The Taylor Swift Playbook — Bold Moves, Loyal Fans, and Lasting Impact | Kevin Evers
Mentioned by ![undefined]()
Michael Kovnat
The Strategic Genius of Taylor Swift
Mentioned as a book about the business rise of Taylor Swift.
2025 Mid-Year Reading Review
