Consulting Success Podcast

Cathy Gillespie shares how solo consultants can grow while staying agile, using mentors, referrals, accreditation, and delegating tasks. Emphasizes long-term success over short-term gains, ethical practices, and creating a positive work environment for business growth.

Learn how Nancy MacKay went from zero to a million-dollar consulting business, mastering referrals, leveraging others' success, and creating recurring revenue. Discover the importance of peer support groups, overcoming fear of rejection, and building genuine relationships for growth in the consulting world.

Learn how to build a successful consulting firm in 2024 from Francisco Gomez of Factum Global. Discover how to attract high-ticket clients, form strategic partnerships, refine your messaging, utilize R&D, avoid hiring pitfalls, and elevate your business with a COO. Tune in for valuable insights on scaling and growing your consulting business.

Experienced consultant Bill Wilson discusses profitable pricing and sales strategies. Topics include navigating a rebrand, effective pricing strategies, avoiding sales pitfalls, filtering clients with budget constraints, messaging for target clients, and scaling business efficiently.

Natalie Kaminski, Co-founder and CEO of JetRockets, shares valuable insights on building trust, finding new clients, creating strategic relationships, and implementing a self-managing management structure. She discusses the challenges she faced in growing her company and offers tips on communicating unique selling points and competitive advantages. Natalie also highlights the financial impact of company growth and the importance of qualification and pricing for consultants.

Elizabeth Harr, Managing Partner at Hinge Marketing, discusses the importance of being a visible expert, building around your brand, and empowering your digital footprint to become a highly trusted firm. She also shares insights on leadership, the impact of online platforms on buyer decision-making, the importance of strategy for consulting firms, the challenges and rewards of leadership, and the benefits of hiring specialists on a project basis.

Jodi Daniels, Founder and CEO of Red Clover Advisors, shares insights about the power of educational marketing for consultants. Topics include using connections to win new business, creating clear and unique content, prioritizing workload for consistent growth, building a business instead of a job, onboarding new employees successfully, making client engagement simple, and outsourcing strategies.

Melissa Vela-Williamson, expert in elevating brands and fueling business growth, shares strategies for standing out in your industry, expanding your client base, and building trust and authority. She discusses the integration of PR with diversity, equity, and inclusion, the benefits of joining trade associations and professional groups, and the importance of being bold and taking initiative during the pandemic. She also emphasizes the need for strategic thinking, mindfulness, education, authenticity, and doing good in business.

Build not just a brand, but a magnetic force that attracts opportunities. Today, Joe Mechlinski, the founder of Gift of Work, shows us the way to speaking, recurring revenue, and personal brand converge to reshape the future of consulting. Hear about his early struggles and how he found a unique approach to consulting that changed his career. In this episode with Joe, you’ll learn how to: ●       Learn strategies for helping leaders excel in times of rapid and exponential change.●       Discover how writing and publishing a book can elevate your credibility and expand your business.●       Understand how to embrace and learn from rejection to foster personal and professional growth.●       Gain insights on identifying key decision-makers within any organization to enhance your consulting effectiveness.●       Uncover methods to identify a company's insecurities and leverage this knowledge to attract new clients.●       Explore ways to build your business so that it thrives independently, reducing reliance on your constant involvement.●       Learn to navigate your business successfully through economic downturns and challenging times.●       Find out how to implement sustainable recurring revenue models or memberships in your business.●       Learn the steps to building a strong, influential platform for your consulting practice. Book your complimentary growth session call  Visit:SHIFT Joe’s Website and Books  If you have any questions about these instructions, please email tsavo@consultingsuccess.com and cc jacqueline@consultingsuccess.com. Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast Mentioned in this episode:Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

Lizz Harr, marketing consultant and expert, and Michael Zipursky discuss the importance of consultants becoming visible experts. They highlight the connection between content and commanding premium fees, as well as the value of leveraging insights from other experts. They also touch on the best types of content for generating traffic and leads, finding a balance between long-form and short-form content, and determining consultant rates based on value and expertise.