Growth will pay the expenses. Today, Alex (@AlexHormozi) talks about the three evil “E’s” in entrepreneurship, how each evil affects you, and advises on what you can do to avoid them! Be careful, for they might just be in front of you without realizing it! Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:09) - The 1st evil “E” of entrepreneurship is Expectations(3:08) - The 2nd evil “E” is Emotions (8:21) - The 3rd evil “E” is Expenses (12:12) - The evilest of the E’s and what to do to avoid themFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition(This episode is a re-run. Original airdate was May 11, 2021)

Which principle of persuasion are you lacking? Today, Alex (@AlexHormozi) discusses the principles of persuasion and how they can be applied to businesses to sell more products and build successful companies. He also explains how the principles of authority, reciprocity, consistency, social proof, and liking can be used to increase sales and build trust with customers.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:08) - Reciprocity: Give what you want to receive(5:49) - Consistency: We judge people based on their actions(10:25) - Social proof: looking at others on how to behave or what to believe.(13:43) - Rapport: people like people who like them(17:06) - Authority: can be a powerful tool in persuasion(20:06) - Urgency & Scarcity: people value what is scarceFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

“You gotta learn how to build, you gotta learn how to sell and you gotta learn how to lead.”Today, join Alex (@AlexHormozi) as he guests on Anik Singal’s The Fighting Entrepreneur to talk about if he plans on investing in companies in the future, switching to organic traffic, what his next book is about, and what sectors he’d like to acquire. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Anik Singal’s YouTube Channel!Timestamps:(0:16) - The front & back end of Gym Launch, & Alex’s next book: Hundred Dollar Leads(5:40) - Plans of investing, Acquisition’s support staff, and switching to organic traffic(13:16) - Alex shares with us his favorite social platform & what he thinks of the others(18:50) - If Alex could go back in time & give younger Alex advice what would it be?(20:49) - Sectors Alex would like to acquire or be a part of in the future Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Slow and steady marketing wins the race. Today, Alex (@AlexHormozi) talks about the key difference between Branding vs. Direct Response, the opportunity to maximize your value, and how slowly building your brand will set you up for success in the long run.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:20) - Main difference between Branding vs Direct Response(3:02) - Branding can be a potential opportunity for maximizing value.(5:59) - It’s very rare to find a “Direct Response” company these days(9:13) - Give people the words that describe your brand instead of redefining it yourself(13:24) - There aren’t enough older people to pass on their advice(15:29) - Goodwill compounds faster than revenueFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition(This episode is a re-run. Original airdate was March 24, 2022)

“The hardest thing to know is what you don't know.” Today, Alex (@AlexHormozi) talks about the four frameworks he and his company use to analyze the skill of an entrepreneur and how these frameworks tell them how good of an entrepreneur the person is and how much we're willing to bet on the fact that they're gonna be successful.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(2:32) - 1st Trait: Surround yourself with people wealthier than you(3:46) - 2nd Trait: Pay to learn and develop your skills(6:28) - 3rd Trait: Get people to do other tasks for you(8:55) - 4th Trait: Be in an environment where you can prove your skill(11:07) - Assess which trait you’re lacking in & work on it(12:03) - Ignorance & 2 ways to figure out what’s possibleFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

“Once you basically figure out the model, you can copy and paste a tremendously personalized solution to many people.”. Today, join Alex (@AlexHormozi) as he guests on Anik Singal’s The Fighting Entrepreneur to talk about big plans and goals for Acquisition.com, gives advice on making a company investable, and how creating a licensable model for local businesses can provide incredible value. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Anik Singal’s YouTube Channel!Timestamps:(1:01) - Alex shares his big plans and goals for Acquisition.com(7:07) - On building simple, traditional information businesses that provide value & best outcomes(9:26) - The goal of Acquisition’s portfolio companies & advice on making a company investible(16:03) - How can we make our product offerings more valuable for customers?(18:30) - On creating a licensable model for local businesses to use our system(20:31) - Key product offerings and revenue sources for Gym Launch when it was soldFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Take advice from poor people on how to be rich! Today, Alex (@AlexHormozi) talks about the 28 ways to stay poor and how these ways can help drive more success for you. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:41) - What is “Inversion Thinking” anyway?(1:36) - Ways #1-9 - Start tomorrow, blame your circumstances...(5:30) - Ways #10-18 - Tolerate mediocrity, prioritize looking rich over being rich...(13:02) - Ways #19-28 - Repeat your mistakes, assume you are always right...(21:45) - The power of inversion thinking when it comes to taking advice from poor peopleFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition(This episode is a re-run. Original airdate was May 10, 2022)

It’s all about stacking goodwill. Today, Alex (@AlexHormozi) answers the question “how do I get connected with people who are far ahead of me?” and shares with us the exact thing he did to gain the trust of these people and improve his networking skills.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:38) - Ignorance is the highest cost in your success(2:49) - Providing value is how you connect with people above you(4:51) - There are two options when it comes to networking with successful people (9:56) - Do the work first. Trade skills for more skills.(11:36) - Rules to remember when providing value or favors(12:58) - People who give move faster in life than takersFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

The biggest threat you have to your business is ignorance. Today, join Alex (@AlexHormozi) as he guests on BiggerPockets to talk about the difficult stage when it comes to scaling, bringing more value and money, and finding the right talent for your team. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on BiggerPockets’ YouTube Channel!Timestamps:(0:21) - Finding the right talent for your team(5:18) - Difficulty in reaching millions & the toughest stage in scaling(13:42) - Advice on bringing more value to your employer & making more money(19:14) - The hardest part in the beginning of entrepreneurship is ignorance(27:03) - How does the money come in the door? Where do you start?(30:32) - Alex answers some quick-fire questions & shares his opinion on TikTokFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Paying attention to profit can possibly make you millions. Today, Alex (@AlexHormozi) talks about how a key moment in his life became the catalyst of his decision-making, the struggles he went through, and the success that followed 6 to 12 months after with Gym Launch.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:24) - Starting with a clean slate after going downhill (7:05) - No matter what life hits you with, always move forward(16:32) - Things were starting to get worse(20:08) - Switching gears & the birth of Gym Launch(23:52) - The foundation of your business mattersFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition(This episode is a re-run. Original airdate was April 5, 2022)