Rev Real Estate School | Top Real Estate Agent Training

In this episode, you’ll learn 11 negotiation strategies that you can use in real estate. Most real estate agents have little, if any, negotiation training. As such, you’re at a massive advantage if you have strategies and techniques to leverage in a real estate negotiation. First, we’ll understand the power and need dynamic. This is imperative in real estate. The strategies you’ll learn: winner’s curse, aggressive negotiators, red herring, reverse offer, victory illusion, the dichotomy of time, danger of lines in the sand, upcoming event, optionality, and the unanswerable. #realtor #negotiation 0:00 Intro 0:40 Power and need 2:05 Winner’s curse 3:29 Aggressive negotiator 5:02 Red herring 6:27 The victory illusion 7:47 The time dichotomy 9:47 The danger of lines in the sand 11:21 Upcoming event 12:51 Optionality (this or that) 14:01 Asking the unanswerable 15:30 Reverse offer Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

“My goal is to make them feel something.” Meet Kevin Doyle - one of the all-time best repeat and referral real estate agents. Kevin built one of the most impressive real estate businesses with a full focus on generating leads through referrals from past clients. In this episode, you’re going to learn exactly how Kevin built his business and expanded his network. Kevin shares the new agent message he sent to everyone he knows when he first got his license and his strategy for client care. You’ll learn all about Kevin’s lead generation structure and yearly plan. He discusses relationship building, pop-bys, client event strategy, and how to stay top of mind. Kevin also shares how he’s handled rejection as a growing agent and how to grow your database when you don’t have an SOI. You’ll also learn how he uses social media to stay top of mind. 0:00 Intro 1:11 How Kevin got into real estate? 2:16 Kevin’s first years in real estate 3:54 Most efficient lead sources as a new agent 5:02 The social media reach-out messaging 6:13 Social media strategy 8:53 How often are you posting on social? 10:02 Handling rejection 11:53 How Kevin reached out to his SOI when starting 12:32 How do you receive so many referrals? 13:56 How do you build relationships with your clients? 14:28 What are you doing to build relationships with clients? 16:32 What if you don’t have a database or SOI 18:05 Post-transaction follow-up and taking care of clients beyond real estate 21:32 How do you deliver your pop-by gifts 22:20 Asking for referrals 23:36 Staying in touch at scale 24:20 Client appreciation events 28:52 How many pop-bys do you do per year? 30:58 Challenges Kevin has encountered 32:01 Solo vs building a team 33:44 Time management 35:49 Suggestions for new agents 38:46 What should agents stop doing Kevin Doyle: https://www.instagram.com/kevindoyle4realtyyeg Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School: https://www.revrealestateschool.com/ Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

As a Realtor, we need to find ways to increase our number of conversations. To generate leads, we need to talk to more people. But how can we find more people to talk to? Co-working is a hack you can use to increase your number of conversations. Just by showing up, you’ll be putting yourself in a position to meet more people. You’ll also notice that you’re meeting other business owners. Business owners can be the best source of business for agents. Why? Because they understand the value of referrals. In this video and podcast, you’ll learn how to get the most out of co-working spaces for lead generation and how often you should go to the co-working space. 0:00 Intro 1:24: Increases conversations (with little effort) 2:26: The type of people you meet 3:41: Business connections that help your business 4:29 Networking opportunities everywhere 5:40 Ability to present in public 6:28 How often should we go? Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

Today we have agent Q&A! We answer the following 3 questions on the show. Rob: What is the most time-effective way to prospect for listings? Tarin: How do you get a buyer pre-approved before looking at houses? Lexie: How to set good high-producing habits, and how do I build a routine? Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

Asking for your buyer’s commission from a seller or builder can be a delicate situation and conversation. How do you ask for your fee when the seller or builder is not offering your full fee? With practice, approaching this conversation can not only lead to a positive result, but it can also even strengthen the relationship with your buyer. In this video and podcast, we discuss how to ask for your full fee when a seller or builder is not offering your commission. We start by discussing the three potential outcomes of commissions. From there, we dive into how to discuss this with your buyer. The key comes down to letting buyers know how you get paid, why you get paid, and what happens if you’re not getting paid. This all hinges on bringing up your fee in this exact order. From there, we discuss how to approach the seller when they aren’t offering your fee and how to approach the conversation when the seller refuses to pay a commission. This is very important when considering builder listings and FSBO listings. 0:10 Intro 1:05 Three potential outcomes 1:33 How you get paid, why you get paid, what happens if you’re not getting your fee 5:39 What do we do if the full fee isn’t being offered 7:54 Seller won’t pay your fee 10:45 Framing #realtortraining #buildercommissions #askforcommissions Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

In real estate, most agents know that a thriving SOI (sphere of influence) and repeat and referral business will form the majority of the transactions they do. But having an SOI is a chicken and egg problem. You want to build an SOI-based business, but you need an SOI to grow your SOI-based business. In this video and podcast, you will learn that forming new relationships is more important than the current number of people you know. With adding more people into your database, your database will shrink. So whether you know a ton of people or very few, forming new relationships is vital. We discuss increasing your luck such that you will be in a position to grow your SOI. You’ll also learn why saying “yes” more frequently will cause an immediate increase in your SOI. This extends into building your hobbies. Finally, you’ll learn tips for helping people, being visible and connecting with busy agents. 0:00 Intro 0:34 What happens if I don’t have an SOI? 1:40 Increase your luck 2:34 Say “yes” more frequently 3:03 Hobbies 5:45 Help 7:11 Be visible (in-person and online through social media) 11:21 Talk to busy agents Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

Our real estate pricing strategy can take a turn when we don’t have enough comparables for a CMA, or if the CMA is leading to a suggested pricing range that you know isn’t accurate. How do you approach this? As real estate agents, we think that it’s our job to know the value of every property. That’s not the case. Our job is to interpret data and make suggestions based on a seller’s goals. As we progress with our careers, you’ll gain a sense of what a property will sell for, but there are always those properties that we just can’t predict. In this video and podcast, you’ll learn how to approach a conversation with a seller when you don’t know the value of the property. 0:00 Intro 0:45 Why are we unaware of the value of the house? 3:55 The simplicity of pricing: overpriced vs. underpriced 5:31 Probability vs. lines in the sand 6:40 Being honest 8:23 CMAs are historical 9:48 The most important piece of data that informs our pricing strategy 12:39 How to adjust price quickly 14:27 What’s the motivation for moving Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

As agents, we need to be prepared to handle objections. When handling objections, there’s always that juicy moment where you handle the objection, and you just have the right words. And there is an impact to your objection handling wording. That’s what you’ll learn today. The best objections handlers for real estate agents can come in terms of very few words. If you have the right approach, you’ll handle the objection with ease and confidence. We look at commission objections, pricing objections, service objections, appointment setting objections, and more. Objection Handling Guide: https://rev-real-estate-school.ck.page/d9e380734a More information on objections: https://www.revrealestateschool.com/tips/new-real-estate-agent-objections 0:00 Intro 1:04 Clarification 2:30 Fee objections 3:32 Pricing objections 5:11 Why should I hire you? 6:29 Decision making 10:09 Setting the appointment 11:07 Resistance on cold calls 12:40 Closing technique Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

Confidence and real estate go hand in hand. The challenge is it feels like a chicken and egg issue. We need to be confident to secure a client, but how can we be confident if we don’t have clients? Well, there is a simple solution: increase the number of deposits you make into your mental bank account. This is accomplished using a technique called ESP. This was developed by Dr. Nate Zinsser, author of The Confident Mind: A Battle-Tested Guide to Unshakable Performance. This is a daily exercise that takes less than 2 minutes. In this video, you will learn how to increase and build your confidence in real estate. This is applicable both to new Realtors and experienced agents. 0:00 Intro 1:05 Think of it like a bank account (deposits and withdraws) 1:44 Three was to build confidence 2:46 How to increase deposits 5:19 Daily ESP 6:15 Effort 6:32 Success 6:49 Progress Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

Today we have agent Q&A! We answer the following 3 questions on the show. Mic: How do I handle rejection in real estate? “I’m new in real estate and I don’t know how to handle people who blow me off and are either outwardly rude or politely blow me off” Marouka: How do I handle clients who waste my time in real estate? “What to respond to a buyer client who is taking a big chunk of our time (like wayyyyy too much time). How to tell him/her politely that we cannot talk with him/her 2 hours a day or that we cannot take the whole week-end to visit 15 properties.” Kelly How do I handle anxiety as a new real estate agent? “I passed my exam, and now I think I know what to do to start working on trying to get leads, but I am not sure what the process is once I acquire my first client. I am also having a lot of anxiety about just setting up the business side of it all.” 0:10 Intro 1:11 How do I handle rejection in real estate? 2:38 Online lead rejection 3:45 Try to get rejected 5:11 Communication Skills 6:20 How do I handle clients who waste my time in real estate? 6:59 Setting expectations 8:46 During the buying process 11:39 Avoiding long conversations 14:40 How to deal with anxiety as a new real estate agent? 15:29 If you’re not anxious, you’re probably overconfident 17:11 Nail a part of the process. Don’t worry about the whole thing 17:50 Action kills anxiety 18:51 Focus on the next step Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.