248 - Help! I Don't Have An SOI

In real estate, most agents know that a thriving SOI (sphere of influence) and repeat and referral business will form the majority of the transactions they do. But having an SOI is a chicken and egg problem. You want to build an SOI-based business, but you need an SOI to grow your SOI-based business.

In this video and podcast, you will learn that forming new relationships is more important than the current number of people you know. With adding more people into your database, your database will shrink. So whether you know a ton of people or very few, forming new relationships is vital.

We discuss increasing your luck such that you will be in a position to grow your SOI. You’ll also learn why saying “yes” more frequently will cause an immediate increase in your SOI. This extends into building your hobbies. Finally, you’ll learn tips for helping people, being visible and connecting with busy agents.

0:00 Intro

0:34 What happens if I don’t have an SOI?

1:40 Increase your luck

2:34 Say “yes” more frequently

3:03 Hobbies

5:45 Help

7:11 Be visible (in-person and online through social media)

11:21 Talk to busy agents

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Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.