Dan Kennedy's Magnetic Marketing Podcast cover image

Dan Kennedy's Magnetic Marketing Podcast

Latest episodes

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Sep 22, 2023 • 45min

19 Secrets of Exceptional Results Selling (2 of 4)

In this podcast, Dan Kennedy discusses selling in tough times, dealing with rejection, and handling cynical prospects. He emphasizes the importance of maintaining a positive attitude and using emotions in selling. The podcast also covers the significance of direct response advertising, positioning to attract qualified prospects, and strategies for reaching decision makers.
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Sep 15, 2023 • 41min

19 Secrets of Exceptional Results Selling (1 of 4)

Discover the secrets of exceptional sales presentations and how they can transform your approach to selling. Learn about the challenges faced by salespeople when cold prospecting and explore the idea of hiring the right person for sales. Understand the importance of knowing your customers and focusing on your best ones. Find out how to be seen as a welcome guest instead of an annoying pest when cold prospecting. Explore the significance of focus and concentration in sales and the importance of addressing objections with humor.
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Sep 8, 2023 • 32min

Championship Thinking With Pat Williams

Pat Williams knows a thing or two about thinking like a champion. As a former general manager of the Philadelphia 76ers, co-founder of the Orlando Magic, basketball hall of fame inductee, and prolific author and speaker, Pat has studied and worked alongside many champions in sports and in business. Using Walt Disney and Rich DeVos as key examples, Dan Kennedy and Pat discuss the beliefs and attitudes champions need in order to inspire and succeed in their vocation. MagneticMarketing.com NoBSLetter.com
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Sep 1, 2023 • 1h

Maintaining Customer Relationships For Lifelong Retention

Learn how to foster stronger, more lasting relationships with customers and the importance of customer retention strategies. Explore the power of perception in customer behavior and the significance of creating a community with your customers. Discover the value of association in marketing and the impact of referral letters in client engagement. Find out why promoting positive internet marketing practices is crucial for success.
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Aug 25, 2023 • 52min

Designing In-Person Events To Be Extremely Lucrative

As an info marketer, why waste a bunch of time and money putting together an in-person conference or convention for your business? Can't your members learn all they need from you with a webinar or online course? Dan Kennedy says that, although online media certainly has a place in your business, you absolutely cannot replicate online the transformative experience customers can have in person. Robert Skrob interviews Dan to learn all about the various kinds of in-person events he uses and how they can be formulated to acquire, convert and retain customers. MagneticMarketing.com NoBSLetter.com
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Aug 18, 2023 • 51min

Reinventing Your Successful Business To Become Even Better

The saying goes, "If it ain't broke, don't fix it", but does this adage apply to successful entrepreneurs? Jimmy Vee and Travis Miller, two longtime followers of Dan Kennedy, make their case for reinventing your business while you're ahead in order to continue to grow and stay ahead. In this incredibly insightful interview, Bill Glazer and Robert Skrob discuss in depth with Jimmy and Travis as to exactly how they transformed their already successful business so that they made even more money and served even more of their dream customers. MagneticMarketing.com NoBSLetter.com
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Aug 11, 2023 • 1h 2min

Wealth Attraction Dos & Don'ts

It makes absolutely no sense to subscribe to beliefs and behaviors that drive money and opportunity away from oneself, yet so many in business are unknowingly doing just that. Lee Miltter interviews Dan Kennedy to clear up misconceptions surrounding wealth attraction as well as define the mindset, principles and beliefs entrepreneurs need to adopt about what causes money to move in order to draw the flow of wealth continuously in their direction. MagneticMarketing.com NoBSLetter.com
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7 snips
Aug 4, 2023 • 43min

Trust Based Lead Generation

Do you take the time to build real trust and lasting relationships with your customers or clients? Or does your relationship end with the sale? Matt Zagula, prominent financial advisor and collaborator of Dan Kennedy's, says failing to nurture the relationship before, during and after the sale is one of the biggest mistakes a person can make in business. Interviewed by Dave Dee, Matt shares his first hand experience and expert strategies for building continuous, natural and reliable lead generation through your current clients. MagneticMarketing.com NoBSLetter.com
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4 snips
Jul 28, 2023 • 43min

Guidelines For Accelerated Achievement

Are there any real "shortcuts" to success? If so, what are they and how do I apply them to my business? Countless entrepreneurs would like to know the answers to these questions, but according to Dan Kennedy, the solutions aren't that simple. Interviewed by Dwight Woods, a longtime student of Dan's most elite programs, Dan clears up common misconceptions surrounding mindset, efficiency, and effectiveness, while also sharing his top tips for accelerating achievement through clarity of goals, simultaneous action, "failing fast" and developing marketing stamina. MagneticMarketing.com NoBSLetter.com
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8 snips
Jul 21, 2023 • 50min

Using Books As A Marketing Tool With Adam Witty

Marketing genius and book-writing expert, Adam Witty, discusses how books can be powerful marketing tools for lead generation, networking, customer acquisition, and securing speaking engagements. He highlights the benefits of physical books over e-books and shares insights on book publishing strategies to establish authority and expertise in any industry.

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