Dan Kennedy's Magnetic Marketing Podcast Monthly Newsletters: The Power To Transform Your Business
Mar 22, 2024
Learn why monthly newsletters are a powerful tool for business growth from experts Bill Glazer and Jim Palmer. Discover the impact of engaging content and consistent communication in building a loyal customer base. Explore personal touches and strategies for attracting subscribers through teleseminars and free e-courses.
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Newsletter Boosted Sales Tenfold
- Jim Palmer increased bike clothing sales from $10,000 to $100,000 in a few years using newsletters.
- He targeted local clubs and competitors' customers with engaging, conversational newsletters.
Newsletter Converted Franchisee
- A franchise prospect was won over by consistent newsletters showing company growth and success.
- The newsletter earned over $150,000 and royalties by building trust during the long sales cycle.
Starting Newsletter Business Amid Hardship
- Jim Palmer started a newsletter business during unemployment and cancer treatment.
- He shifted from custom newsletters to a scalable software model called No Hassel newsletters.