The Russell Brunson Show

Russell Brunson | YAP Media
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Dec 8, 2025 • 34min

The Formula For Building a Global Expert Business with Victor Damasio | #Success - Ep. 94

Victor Damasio, a Brazilian entrepreneur and expert coach, shares his journey of building a multi-million dollar expert business. He emphasizes the importance of nurturing genuine conversations and helping clients achieve results before scaling. Victor reveals his simple process of engagement, which has led to client loyalty for over a decade. He discusses the challenges of venturing into the U.S. market while applying relationship-based strategies that worked in Brazil. His story highlights that sustainable success hinges on service, patience, and consistent action.
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20 snips
Dec 3, 2025 • 13min

The Hero With a Thousand Faces: Joseph Campbell’s Framework on Storytelling | #Marketing - Ep. 93

Explore the fascinating world of storytelling through Joseph Campbell's Hero's Journey framework. Discover how this universal pattern shapes our favorite films, like Star Wars, and underpins powerful marketing strategies. Learn why audiences connect deeply with stories that follow this structure and how it transformed business models, particularly in ClickFunnels’ growth. From Frodo's journey to the archetypes in popular movies, find out how these timeless elements can resonate with your message and enhance your persuasive abilities.
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17 snips
Dec 1, 2025 • 50min

The Oren Klaff Method for Conversation Control and High Stakes Pitching | #Success - Ep. 92

Oren Klaff, a renowned author and high-stakes dealmaker, shares insights from his transformative experiences in pitching and negotiation. He reveals how a full-scale Apollo spacecraft replica changed his authority and engagement in meetings. The podcast dives into the dynamics of status in negotiations, emphasizing that lowering the other party's status can be more effective than raising your own. Oren also discusses identifying key archetypes in deals and innovative tactics to handle objections, while offering a simple closing line that encourages collaboration.
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10 snips
Nov 26, 2025 • 54min

Conversation Domination: John Parkes Reveals the Strategies Behind Our $150M in Ad Spend | #Marketing - Ep. 91

John Parkes, an advertising strategist who manages ad operations for Russell Brunson, shares insights from his vast experience spending over $150 million on Meta ads. He dives into 'conversation domination' and the DWELL method for effective audience building. Parkes emphasizes using simple, native videos over polished content for better engagement. He explains how to leverage first-party data and layered audience strategies to maximize ad performance, making campaigns not just cheaper but also smarter and more predictable.
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13 snips
Nov 24, 2025 • 36min

Offers Will Change Your Life: The Stories Behind My Biggest Turning Points | #Success - Ep. 90

Dive into the transformative power of offers! Discover how a simple $37 offer turned into a $37,000 success story. Listen to the gripping tale of a high-ticket idea that saved a business from payroll woes. Hear about the crisis when merchant accounts vanished overnight and how a $1,000 teleseminar brought in crucial revenue. Learn why making many offers can lead to breakthroughs, even after multiple failures. Get inspired to create irresistible offers that can change your life!
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11 snips
Nov 19, 2025 • 20min

Jason Friedman’s Customer Retention System For Raving Superfans | #Marketing - Ep. 89

Discover the secrets of turning customers into raving superfans with insights from Jason Friedman. Explore the concept of Return On Audience Success and learn to choreograph customer experiences for reliable results. Uncover the Kinetic Customer Formula, focusing on attitudes, momentum, and engagement. Find out how to speed up first value delivery and why selective over-delivery can enhance customer relationships. Plus, get tips on gamification and creating touching moments that foster loyalty and maximize retention!
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16 snips
Nov 17, 2025 • 12min

The Art of Public Speaking by Dale Carnegie: How to Speak So People Listen | #Success - Ep. 88

Public speaking terrifies many, yet it can transform lives. The host shares a personal journey from an internet nerd to discovering the art of speaking after witnessing impactful speakers. He emphasizes the significance of persuasion over mere performance and recalls a transformative sermon that shaped his perspective. Key insights from Dale Carnegie highlight that belief in your message outweighs flawless delivery, revealing that passion always triumphs over technique when connecting with an audience.
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33 snips
Nov 12, 2025 • 1h 17min

The Spy Quiz That Drove Millions of Leads with Andrew Bustamante | #Marketing - Ep. 87

In this engaging conversation, Andrew Bustamante, a former CIA officer turned founder of Everyday Spy, shares how he leveraged intelligence tradecraft to crack the marketing code. He reveals the secrets behind his viral spy quiz, designed to filter leads by personality traits. Andrew discusses how strategic podcast appearances catapulted him from niche to viral fame, and the psychology behind converting leads into buyers. With insights on building value ladders and employing zero-ad strategies, he makes a compelling case for the blend of storytelling and smart funnels in driving business success.
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7 snips
Nov 10, 2025 • 35min

Peter Cuneo Reveals Secret Strategies That Turned Marvel Studios Into a Billion-Dollar Empire | #Success - Ep. 86

Peter Cuneo, former CEO of Marvel and author of Superhero Leadership, reveals how he resurrected Marvel after bankruptcy. He discusses the magic of character development, sharing how flaws in heroes make them relatable. Cuneo emphasizes the importance of authentic leadership and candid communication, using pizza lunches as a tool for cultural transformation. He outlines his approach to turnarounds, stressing adaptation and ownership of mistakes, reshaping how we understand leadership in a dynamic business landscape.
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6 snips
Nov 5, 2025 • 12min

The Small Book From the 1930’s That Reminded Me Why I Love Selling | #Sales - Ep. 85

Selling is not just a transaction; it's a passionate engagement! A 1930s book reignited the host's enthusiasm, highlighting that true selling is about excitement and belief, not pressure. He shares lessons from door-to-door experiences and a failed infomercial, emphasizing the power of energy and certainty. Discover how enthusiasm trumps perfect scripts and why selling is a vital form of service and leadership that transforms lives. It’s about inviting others into a hopeful new narrative!

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