

Under the Influence with Terry O'Reilly
Apostrophe Podcast Network
Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Sep 2, 2024 • 40min
The Beatlology Interviews: Springsteen Drummer (and Beatles fan) Max Weinberg
In this interview, Max talks about his favourite Beatle albums, Ringo’s profound influence on rock drummers, and what happened onstage at a Springsteen concert the night Lennon was murdered. Hosted on Acast. See acast.com/privacy for more information.

Aug 14, 2024 • 46min
The Beatlology Interviews: Yellow Submarine Animator Tom Halley
Tom Halley, a brilliant animator renowned for his work on the iconic film 'Yellow Submarine,' shares behind-the-scenes insights from the film's tumultuous 11-month production. He discusses his creative journey in animation, influenced by classics like 'Snow White and the Seven Dwarfs.' Halley reveals his experience on the Beatles cartoon series and the innovative artistry that defined 'Yellow Submarine.' From character design to the premiere surprises, he offers a captivating glimpse into the legacy of this groundbreaking animated film.

Aug 10, 2024 • 30min
Marketing The Olympics
The podcast delves into the fascinating evolution of Olympic marketing, tracing back to the first ad in 1896. It highlights key milestones like the impact of the 1932 Los Angeles Olympics and the groundbreaking 1936 Berlin televised broadcast. The financial stakes of sponsorship are explored, showcasing how it shapes the Games today. It also reflects on the cultural shift from pure athleticism to commercial spectacle, emphasizing the dance between Olympic ideals and corporate interests. A captivating look at how advertising transformed the Olympics!

Jul 27, 2024 • 35min
The Beatlology Interviews: David Sheff
David Sheff conducted the last major interview with John Lennon. Just as Double Fantasy was being released, Sheff interviewed John & Yoko for Playboy magazine. It was the famous interview where Lennon went through the Beatles catalogue song-by-song - just before he died. The backstory of that interview is fascinating. Hosted on Acast. See acast.com/privacy for more information.

Jul 24, 2024 • 23min
A Tribute to Bob Newhart
I did a lot of commercials with Bob Newhart in the late 90s. He was one-in-a-million, a joy to work with, and he will be missed. And I want to tell you a very funny story that happened as a result of those commercials. Hosted on Acast. See acast.com/privacy for more information.

Jul 20, 2024 • 26min
The Beatlology Interviews: Astrid Kirchherr
Astrid Kirchherr holds a special place in the history of the Beatles. She took the famous Hamburg-era photos of the Beatles in their formative years, she inspired their “moptop” hairstyle, and she happened to fall in love with Stuart Sutcliffe, the fifth member of the Beatles. Her story is compelling, and her love of the Beatles, as friends, comes through in every word. Hosted on Acast. See acast.com/privacy for more information.

Jul 13, 2024 • 1min
The Beatlology Interviews
Join Terry O’Reilly for a brand new Beatles series, where he interviews celebrities and collectors on their love of the Fab Four. Hosted on Acast. See acast.com/privacy for more information.

Jun 22, 2024 • 30min
Ask Terry (2024)
Bands creating TV show theme songs and their pay, Nescafe TV campaign couple, condom makers offering different sizes now, listener questions answered by the hosts

Jun 15, 2024 • 29min
Brand Envy 2024
This podcast episode delves into brand envy, featuring a classic board game created by a Canadian couple, an ice cream chain founded by another Canadian, an iconic lighter named after a zipper, and the remarkable journey of a dominating television woman. The host also explores the success stories behind these brands driven by visionary leaders.

Jun 8, 2024 • 28min
Plop, Plop, Fizz, Fizz: How Companies Double Their Profits
Every company dreams of doubling its profit. It’s almost impossible to do. Yet, some companies do it by tweaking one tiny thing. We’ll talk about an industry that put three words on their packaging that doubled their profit. A company that created a catchy jingle that doubled their revenue overnight. And a business that changed one single word in a headline and their profit went up 100%. Hosted on Acast. See acast.com/privacy for more information.