Under the Influence with Terry O'Reilly

This week it’s our annual Bookmarks episode.We read a lot of books to research Under The Influence. But there’s never enough room to include all the great stories we find.So this episode is dedicated to those great stories that didn’t fit into our regular episodes. This year, our theme is bravery.We’ll tell an amusing story about how Danny DeVito made a bold decision when he was auditioning for the sitcom Taxi.We’ll salute Lucille Ball’s bravery.And we’ll talk about how Jacques Plante revolutionized goaltending by being brave enough to defy his coach. Hosted on Acast. See acast.com/privacy for more information.

Under the Influence fans know that at the very end of each episode there’s a Fun Fact – an interesting little tidbit related to the show. Well, this year we’re asking you, our listeners, to record that Fun Fact. All you need is a phone or computer. Just visit our Fun Fact Page, follow the prompts and have fun with it.We choose two listeners every week – to be featured in the podcast and on CBC Radio.Happy recording. Oh, and keep checking back. The latest Fun Fact is refreshed every week. Hosted on Acast. See acast.com/privacy for more information.

Explore the controversial and outdated ads of the past that would never be allowed today. From doctors endorsing cigarettes to ads portraying sexist stereotypes, these commercials will make you cringe. Reflect on the evolution of advertising from the 50s to modern times, and see how marketing strategies have shifted over the years.

Almost every movie and television show needs cars, and auto companies are happy to supply them – because it helps sell a lot of cars. We’ll look back at James Bond and Starsky & Hutch, and explore auto partnerships with movie franchises like Transformers and Marvel. We’ll also tell a crazy story of how the most sought-after car from a Steve McQueen movie was finally found – and the cosmic coincidence that led to its discovery. Cars are the stars. Hosted on Acast. See acast.com/privacy for more information.

Exploring the historical roots and modern controversies surrounding sandwich board advertising, from its origins in the early 1800s to its role in historical events like the civil rights movement. Discover how these physical pop-up ads attract attention and spark creativity in the digital age.

Customers lie to marketers in surveys, but Google searches provide honest insights. Advertisers face an ethical dilemma in using traditional research methods vs. digital truth serum. Explore the impact of language on loan applications, AI integration in workday, Mother's Day gifts, and weight loss plans.

Explore the world of cheeky advertising with examples like a fruit company's letter to the Pope, an airline campaign, and a product claiming grandparents had more sex. Dive into innovative marketing strategies, provocative ads, and breaking taboos with checkup briefs in this entertaining podcast.

Explore the extravagant world of Billionaire Tourism, where the super wealthy seek extreme vacation ideas like space hotels and deep sea submersible dives. Learn about the over-the-top requests of billionaires, from expensive water for hair washing to penguins in hotel rooms. Discover the rising popularity of luxury travel trends, including exclusive tours to global theme parks and adrenaline-pumping adventures.

There are some time-honored honorifics in the world of marketing. “Honorifics” are titles like Mr., Mrs., Doctor, Captain or Colonel.  Like Colonel Sanders, Dr. Scholl’s, Mr. Clean and Mrs. Butterworth’s. They’re usually leaders in their category. Is it because those products are the best? Or – is it because those brand names give the products a sense of respect and authority? Hosted on Acast. See acast.com/privacy for more information.

Arkells is a band that likes to have fun.They are also a very smart band that understands the critical mix of artistry and marketing in a competitive industry. Frontman Max Kerman tells Terry the inventive ways they market their music, the creative ideas Arkells use to launch new material, and what marketing from other bands they admire. Hosted on Acast. See acast.com/privacy for more information.