
Online Selling Partner Podcast
Welcome to Online Selling Partner Podcast with Host Isaiah Fritz.
Here are the goals of the podcast:
1. To provide ACTIONABLE value bombs to brands selling on Amazon 1P or 3P.
2. Build a community of Vendor Central & Seller Central resources for brands.
3. Hear from people "in the weeds" on the Amazon front lines.
4. Not a podcast trying to sell you stuff. Only give you value.
5. ROI on your time listening
Please check out OnlineSellingPartner.com if your need a real partner to help you control & grow Amazon. We buy inventory and we DO NOT charge anything, we make our money on margin.
Latest episodes

Jan 12, 2024 • 36min
Episode #21 - Transforming Amazon PPC: Isaac's Journey from Seller to Agency Powerhouse
Join us as we explore Isaac's journey from a 2015 Amazon private label seller to leading a successful agency managing over $2 billion in sales. Learn about his unique US-based account management approach, strategies for both Vendor Central and Seller Central, and insights for scaling large brands.
Tune into this episode for an inspiring success story and expert PPC strategies!

Dec 29, 2023 • 33min
Episode #20 - The one vital key to success (your team)
Dive into our podcast to explore the key to thriving on Amazon. It's a journey of teamwork, customer focus, and adaptability. Learn how we transformed from a small reseller to a major player by valuing our team and customers. Join us for insights and lessons in navigating the Amazon marketplace
Ethan on LinkedIn:
Ethan on linkedin:
Ethan Davis | LinkedIn
Isaiah on LinkedIn: https://www.linkedin.com/in/isaiah-fritz/
Need an Amazon 3P Partner? Check us out
Want to know your brands marketshare? We use Smart Scout try it out for 25% off using the code "OSP"

Dec 22, 2023 • 32min
Episode #19 -The Real Deal About Selling Food on Amazon
In our latest podcast episode, we dive into the dynamic world of selling food on Amazon. We discuss the challenges of logistics, managing expiration dates, and mastering distribution control, and share strategies to turn these obstacles into opportunities for growth.
We also highlight the potential benefits, such as high customer lifetime value and low return rates, that make this market segment particularly appealing.
Ethan on LinkedIn:
Ethan on linkedin:
Ethan Davis | LinkedIn
Isaiah on LinkedIn: https://www.linkedin.com/in/isaiah-fritz/
Need an Amazon 3P Partner? Check us out
Want to know your brands marketshare? We use Smart Scout try it out for 25% off using the code "OSP"

Dec 19, 2023 • 37min
Episode #18 - Navigating the Amazon Maze: A Seller's Tale W/Ethan Davis
Ethan Davis, a seller navigating Amazon's challenges, discusses topics like unfulfillable products, communication issues, and Amazon's complex processes. Learn the importance of staying alert, teamwork, adaptability, and understanding profit margins. Discover the new concept of the 'local catalog owner' attribute and its importance in tying a brand to a store. Stay informed and navigate the complexity of selling on Amazon!

Dec 1, 2023 • 47min
Episode #17 -Josh Justice and Keith Hamann, the Secrets of Branded Search & Advertising
In our latest podcast episode, we delve into the often-misunderstood realm of branded search and advertising in online marketplaces. With insights from industry experts Josh and Keith, this discussion is a must-listen for anyone keen on mastering digital marketing strategies.
We cover:
The real impact of branded spend in advertising
Differentiating branded and non-branded traffic effectively
Smart tactics for optimizing ad spend for better ROI
Ideal for CEOs seeking clarity on advertising terms and marketers refining their strategies, this episode offers valuable insights into the dynamics of digital advertising. Tune in to elevate your understanding of the digital marketing landscape.
Josh and Keith on LinkedIn:
(9) Keith Hamann, MBA | LinkedIn
(9) Josh Justice | LinkedIn
Isaiah on LinkedIn: https://www.linkedin.com/in/isaiah-fritz/
Need an Amazon 3P Partner? Check us out
Want to know your brands marketshare? We use Smart Scout try it out for 25% off using the code "OSP"

Nov 30, 2023 • 42min
Episode #16 - Paul Sonneveld E-commerce Down Under
Join us as we chat with Paul Sonneveld, an Aussie with a twist, about e-commerce and analytics. Discover how Merchant Spring went from agency to analytics platform, serving businesses worldwide. Discussions range from agency management of vendor clients to optimizing sales on Amazon Vendor Central and calculating profitability for vendors on Amazon.

Nov 21, 2023 • 33min
Episode #15 - Tyler Boswell From pizza to speakers
Sales and e-commerce expert Tyler Boswell shares his journey from beer and pizza to the world of speakers. He talks about managing 80 million pounds of cheese for Costco, navigating Amazon's evolving landscape, and the impact of Chinese and Asian companies on the electronics market. Also, he highlights the importance of data accuracy and metrics on Amazon.

Nov 9, 2023 • 56min
Episode #14 - Brian Khzouz: Inside the amazon machine
Former Amazonian Brian Khzouz shares his journey from vendor management to the brand side and discusses negotiating with his former boss. He navigated multiple product categories, shares insights into promotional planning, and reveals what it's like working for Bezos.

Oct 31, 2023 • 24min
Episode #13 - Matt Krueger: From Sneakerhead to E-Commerce Dynamo: Unveiling the Secrets of Success
Matt Krueger, a seasoned expert with 15+ years in the industry, discusses his e-commerce journey and how he tackled challenges in a shifting market. Topics include oversized product challenges and price competition, e-commerce excellence, and building a successful global marketplace organization.

Oct 21, 2023 • 52min
Episode #12 - Nick Nichols: How to be successful inside Billion $$ brands! Growing on the Brand Side, Amazon Vendor/1P price increases, Marketshare growth and more!
Nick Nichols, expert in brand management and marketing, shares insights on working within billion-dollar brands. Topics discussed include navigating Amazon Vendor/1P relationships, strategies for managing price increases, and tactics for driving market share growth.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.