

Episode #17 -Josh Justice and Keith Hamann, the Secrets of Branded Search & Advertising
Dec 1, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Understanding Branded Search and Advertising
01:51 • 21min
Discussion on Amazon Marketing Cloud and Accessing it
22:41 • 2min
Understanding Branded Search and its Correlation with Outside Media Spin
24:13 • 2min
Understanding Branded and Non-Branded Ads
25:59 • 13min
The Importance of Profitable Branded ROAS on Amazon
38:30 • 2min
Challenges and Changes in Amazon Advertising
40:07 • 6min