Marketing Made Simple
StoryBrand.com
Hello Hero Makers! For new marketing content from StoryBrand, check out the StoryBrand Podcast at https://podcasts.apple.com/us/podcast/the-storybrand-podcast/id1092751338
Each week on the StoryBrand Podcast host Donald Miller, bestselling author of the book "Building A StoryBrand", shares strategies for creating marketing and messaging that make you stand out, connect with customers, and actually grow your business.
Get the tools you need to create clear and effective messaging that grows your business at StoryBrand.com.
Each week on the StoryBrand Podcast host Donald Miller, bestselling author of the book "Building A StoryBrand", shares strategies for creating marketing and messaging that make you stand out, connect with customers, and actually grow your business.
Get the tools you need to create clear and effective messaging that grows your business at StoryBrand.com.
Episodes
Mentioned books
Jan 23, 2024 • 4min
Turn Your Expertise Into a Thriving Coaching Business—New Business Made Simple Limited Series Coming February 6!
Learn how to turn your expertise into a successful coaching business and pivot your career. Discover the essential steps to establish a thriving coaching business and make more money by working less. Get valuable insights on identifying strengths, selling knowledge, and growing your coaching business.
Jan 18, 2024 • 18min
#138: Webinar Woes? Here's How to Plan and Execute Them Flawlessly
Discover practical insights into creating and executing webinars to grow your business. Learn about the importance of valuable content and effective promotion strategies. Find out how to host successful webinars, drive sales, and ensure flawless planning and execution.
4 snips
Jan 17, 2024 • 31min
#137: Amy Porterfield—Are You Sitting on a Digital Course Goldmine?
Amy Porterfield, author of Two Weeks Notice and a leading expert on digital marketing and digital courses, shares expert advice on turning your unique knowledge into a great online course. She discusses the effectiveness of using webinars and emails to market digital products, as well as utilizing Instagram Reels for campaign success. Amy also emphasizes the benefits of launching the same course repeatedly and making gradual improvements.
Jan 11, 2024 • 15min
#136: Goal-Setting Genius—How to Use the KISS Method in Your Marketing
Learn how to set effective goals and evaluate your current practices using the KISS method. Discover tips and motivation for marketers looking to improve their tactics and become more effective and satisfied in their marketing work. Explore the importance of aligning tasks with values and the internal struggles in goal-setting. Find out how to navigate the role of a coach and prioritize goals for inner calm and success.
8 snips
Jan 10, 2024 • 39min
#135: Michael Hyatt—The Secret to Setting Better Goals (And Actually Achieving Them!)
Michael Hyatt, expert in goal-setting, shares his expertise on effective goal setting. Learn about setting realistic goals, completing the past, evaluating trade show marketing, designing the future using the SMARTER acronym, and creating smarter and more exciting marketing goals.
Jan 4, 2024 • 17min
#134: Is Vulnerability a Superpower in Business?
The hosts explore the power of vulnerability and how to overcome challenges. They emphasize the importance of discussing struggles and failures and reflect on their own experiences. They discuss embracing failure for personal and professional growth. The importance of maintaining a redemptive perspective in business is highlighted, along with setting goals for the new year.
6 snips
Jan 3, 2024 • 34min
#133: Ashley Menzies Babatunde—How "Real" Should You Be at Work?
Ashley Menzies Babatunde, creator and host of No Straight Path, joins Dr. J.J. Peterson and April Sunshine Hawkins to discuss the challenges of showing vulnerability at work. They explore the importance of embracing our humanity in the workplace and the need for a supportive community that encourages authenticity and creates a space for people to be their true selves. They also discuss navigating uncertainty, resilience, and the power of setting flexible goals connected to one's purpose.
Dec 27, 2023 • 20min
#132: 5 Minute Marketing Challenge—Cast a Vision of Success
Learn how to clarify your marketing and highlight the benefits of your product/service. Discover the importance of casting a vision of success for customers. Understand how success can be leveraged in marketing and the power of visualizing success. Join the hosts in a marketing challenge to brainstorm customer benefits and success.
Dec 20, 2023 • 19min
#131: 5 Minute Marketing Challenge—Using Failure as Fuel
Learn how to create a marketing piece that emphasizes the negative outcome if customers don't solve their problem. Address the loneliness epidemic and promote public health by considering the pain customers can avoid. Explore the significance of leveraging failure as a source of inspiration in marketing. Discover how to inform consumers about potential pain that can be avoided through a product or service.
Dec 13, 2023 • 17min
#130: 5 Minute Marketing Challenge—Crafting Clear and Convincing Calls-to-Action
Learn how to create effective calls-to-action in your marketing messages in under 5 minutes. Discover the significance of clear goals and decisive actions in storytelling. Explore the importance of crafting clear and convincing calls-to-action on websites. Listen as the hosts analyze a podcast and discuss a website with clear calls-to-action. Gain practical tips for improving marketing collateral to increase conversions.
