

6 Figure Creative
Brian Hood
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
Episodes
Mentioned books

Mar 11, 2025 • 20min
#353: The Unexpected Benefits of Paid Ads (It’s More Than Just Leads)
Paid ads do more than just attract clients—they offer instant market feedback, allowing you to refine your approach. They can dramatically enhance your sales process by increasing engagement opportunities. You'll find newfound confidence in your pricing as you see clients respond. Moreover, paid ads boost your perceived authority, helping you stand out in a crowded market. Finally, they introduce predictability into your income, breaking the feast-or-famine cycle that many face. Even a short-term investment in ads can yield powerful long-term benefits.

27 snips
Mar 4, 2025 • 42min
#352: These 13 Counterintuitive Truths About Freelancing Will Change How You Work
Freelancing success hinges more on marketing than on being the best at your craft. Building genuine relationships with clients boosts profitability. Regular communication and the use of templates streamline efficiency. Contrary to popular belief, a well-organized freelance business can provide more stability than a traditional job. Embracing a consultant mindset helps freelancers understand and meet client needs effectively. Prepare for surprises as you discover the truths that can reshape your freelancing approach.

15 snips
Feb 25, 2025 • 33min
#351: How to Be the Highest-Paid Freelancer in Your Niche | The Value Equation
Discover the powerful Value Equation that can transform your freelancing career. Learn how small tweaks in key elements like outcomes and effort can amplify your profitability. Dive into the 'five whys' to uncover what truly drives your clients, aligning your services with their deepest needs. Personal anecdotes showcase how understanding client goals can elevate your visibility. Shift your focus from services to impactful results, maximizing client satisfaction and securing your place as a high-paid freelancer.

27 snips
Feb 18, 2025 • 37min
#350: What 1,600 Sales Calls Taught Me About Closing Complete Strangers (7 Laws)
Discover insights from over 1,600 sales calls that reveal the truth about freelancers and sales. Many rely too much on easy leads instead of mastering the art of turning strangers into clients. The discussion includes effective sales frameworks designed for freelancers, emphasizing client needs and outcomes. Learn how to tackle objections with a 'clarify and challenge' approach and the importance of logging sales calls for tracking performance and enhancing success. These lessons are crucial for boosting confidence and closing more deals.

19 snips
Feb 11, 2025 • 47min
#349: Why SaaS Is Best for Freelancers to Model
Freelancers often struggle without a solid strategy, but solutions exist in the SaaS world. Discover how adopting a SaaS model can lead to stable monthly income instead of feast-or-famine cycles. Learn the importance of retaining clients and automating processes to streamline business management. Explore the critical difference between features and benefits in selling services and the power of niching down. Data-driven marketing is highlighted as essential for success, providing actionable insights for sustainable growth.

16 snips
Feb 4, 2025 • 29min
#348: My top 4 lessons from 2024
This discussion highlights the dangers of relentless growth while sacrificing personal life. The speaker reflects on doubling their business and prioritizing family time, like taking their mom on her first Europe trip. They emphasize effective strategies for work-life balance and maximizing productivity, such as task delegation and embracing recurring revenue. The conversation also dives into essential lessons on metrics and implementation, all while maintaining that hard work can coexist with enjoying life outside of work.

Jan 28, 2025 • 19min
#347: Before Spending $1 On Paid Ads, Ask Yourself These 6 Questions
Freelancers often struggle with the decision to dive into paid ads, either spending recklessly or avoiding them completely. Discover six vital questions to ask before investing in ads to ensure you're ready. Explore the balance between paid advertising and alternative client acquisition methods like referrals and content marketing. Learn about the limitations of traditional networking and the necessity of mastering paid media for steady client generation. Personal anecdotes highlight the potential benefits and growth associated with smart advertising strategies.

Jan 21, 2025 • 20min
#346: The $3/Day Paid Ads Strategy That Could Change Your Business
$3 a day.That’s all it took for one of my clients to add $140,000 to their income last year.Sound crazy? It's not.This strategy is simple, low-risk, and requires no complicated funnels or tech setup. And the best part? You can set it and forget it.In this week’s episode, I’m breaking down step-by-step how to turn tiny ad spends into new clients using a straightforward strategy.Stop overthinking. Stop making excuses. Start seeing results.Let’s make this the year your calendar is finally booked solid.For full show notes, visit https://6figurecreative.com/346

11 snips
Jan 14, 2025 • 24min
#345: The Only 6 Methods For Getting Clients in 2025
Promotion is key for freelancers, yet too many rely solely on word-of-mouth. Discover the six effective methods to attract clients in 2025 and avoid the dreaded 'feast or famine' cycle. Learn how to prevent landing only bill-paying jobs and instead focus on projects you love. The conversation emphasizes the importance of being proactive in marketing your services to build a sustainable client base. More clients mean less stress and the power to choose projects that truly inspire you!

Jan 7, 2025 • 28min
#344: Why Freelancers Need to Stop Believing These 6 Paid Ad Myths ASAP
You are AMAZING at what you do as a creative. You create stunning designs, produce incredible music, or breathe life into visual media like photos or videos. Paid ads aren’t for you, right?The truth is, paid ads can work for anyone, including freelancers. This has been proven time and time again, in industry after industry… Paid ads are one of the quickest ways to multiply your income and bring in more clients.The beauty of paid ads is that you have complete control over them.It’s not like referrals, where you’re sitting around waiting for someone else to send you clients.It’s not like cold outreach, where you feel like you’re spamming people.It’s not like social media, where you’re relying on the algorithm gods to put your content in front of people.By using paid ads, you can take matters into your own hands and steer your business in the direction you want.If you’ve tried paid ads before and they “didn’t work,” don’t give up just yet. In this episode, I debunk 6 paid ads myths that are holding you back from using this powerful lead-generation tool.In this episode you’ll discover:
The pros of paid ads
Why survivorship bias is bad for business
How paid ads can boost your business with real leads
Why it's your fault if a client hires someone else and has a bad experience
"Paid ads don't work for me" - nah, you just didn't try
The perks of Client Financed Acquisition
Building a long-term snowball using paid ads
Looking to other industries to learn how to use paid ads for your business
For full show notes, visit https://6figurecreative.com/344