

6 Figure Creative
Brian Hood
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
Episodes
Mentioned books

Dec 31, 2024 • 55min
#343: The Secret Weapon For 6 Figure Freelancers: Email Marketing
Mark Eckert, a co-host and music marketing expert, dives into the transformative power of email marketing for freelancers. He stresses that unlike social media, email provides a stable way to connect with clients. Many freelancers fall into common traps, like relying solely on social media or neglecting their email lists. Mark also shares strategies for effective lead magnets and emphasizes simplifying content sharing to boost engagement. With valuable insights on balancing content and outreach, he makes a compelling case for email as an essential tool for sustainable success.

Dec 24, 2024 • 21min
#342: Freelancers: 8 Things You’re Too Afraid To Ask For
Freelancers often miss out on opportunities simply because they hesitate to ask. Discover eight empowering requests that can elevate your income and relationships with clients. Learn the importance of maintaining communication for repeat business and how leveraging testimonials can enhance your credibility. Dive into the value of seeking help from peers to combat loneliness in the freelance world, fostering a supportive culture while ensuring your business thrives.

25 snips
Dec 17, 2024 • 24min
#341: What To Do If 2024 Was A Freelancing Sh*tshow
Was your year a freelancing rollercoaster? Discover how to turn chaos into a structured plan for 2024. Relying solely on referrals can lead you to a feast-or-famine cycle. Learn to attract high-value clients consistently and predict your monthly income. Say goodbye to soul-draining gigs and embrace a strategic approach to client acquisition. This discussion offers practical steps and insights to refine your offers and leverage marketing for growth. It's time to take control of your freelance journey!

Dec 10, 2024 • 37min
#340: The Freelancer’s Survival Guide | 25 Tips for Payments, Productivity, and Profit
Freelancing can be a tough journey, but there are ways to navigate it more smoothly. Discover 25 essential tips to ensure you get paid on time without hassle, and learn what tools can save you hours of work each week. Find out how a simple strategy can make clients see your rates as affordable. Plus, uncover the secret software that might just revolutionize your workflow. These practical tips will help you save time, boost productivity, and increase profitability in your freelance career.

Dec 3, 2024 • 37min
#339: How Freelancers Can Win Without Competing on Price | The Blue Ocean Trio
Tired of fighting for scraps?The endless price wars. The brutal grind. The feeling that clients can’t tell you apart from a dozen other freelancers offering the exact same thing as you.It’s exhausting and soul-crushing, but you don’t have to play this game.There’s a way to escape the bloody red waters of competition and step into a blue ocean where you’re one of the only options.No price wars. No burnout. Just high-value clients who choose you because you’re the only obvious choiceIn this episode, I’m breaking down the Blue Ocean Trio—three simple ways to:✅ Escape the red ocean.✅ Command higher rates.✅ Build a freelancing business you actually enjoy.In this episode you’ll discover:
How to stand out and avoid competing on price alone.
Three key strategies to attract high-paying clients.
Shifting from selling services to offering unique outcomes.
How to find untapped niches with less competition.
How to package services in ways that make price irrelevant
For full show notes, visit https://6figurecreative.com/339

15 snips
Nov 26, 2024 • 48min
#338: The 5 Building Blocks Of Client Acquisition | Keys To Consistency
Ever felt the rollercoaster of freelancing, swinging from busy to barren? Discover how to break free with a solid client acquisition system that guarantees consistency. Learn the most effective lead generation techniques and the art of nurturing relationships that transform prospects into loyal clients. Uncover the secret to optimizing your sales process and the invaluable power of follow-ups. Elevate your business and ensure predictable income through strategic client interactions.

4 snips
Nov 19, 2024 • 23min
#337: The Step-by-Step Process for Solving Any Business Roadblock
You know that meme where everything is on fire, and the dog just sits there saying, “This is fine”?Yeah… that’s how most freelancers handle their business problems.
Empty calendar? Nah it's cool.
Terrible pricing? Meh.
Awful clients? It’s fiiiiine. 🔥
Spoiler: It’s NOT fine.Here’s where I'll state the obvious: if you don’t actually solve these problems, they don’t magically disappear. They compound.But there’s good news: every single one of these problems is solvable.In this episode of the 6 Figure Creative podcast, I’m breaking down the one proven way to actually fix your problems for good. It’s time-tested. It’s genius-level simple.So you can stop pretending everything is fine and start putting the fire out. 🧯🔥Your problems don’t solve themselves. But you can.In this episode you’ll discover:
The best method for solving your biggest problems
Why ignoring or half-solving problems creates a snowball of chaos—and how to reverse it.
The #1 question to ask yourself to uncover your real business bottleneck.
A simple framework to test, track, and tweak solutions until they stick.
How to analyze your results and make data-driven decisions (even if math isn’t your strong suit).
Why solving your biggest problem first creates unstoppable momentum in your business.
For full show notes, visit https://6figurecreative.com/337

5 snips
Nov 12, 2024 • 19min
#336: Let’s Talk Profit | When $130k Per Year Isn’t Enough
Imagine pulling in $130,000 a year as a freelancer… And still struggling to make ends meet. Sounds crazy, right? But it’s happening. And I’ll tell you why.The truth? Income is just one piece of the puzzle. If you’re not focused on profit, that big income number means nothing.In the latest episode of 6 Figure Creative, we dive deep into why chasing revenue alone can actually sink your business—and how to flip the focus so that what you keep is actually worth your time.Don’t let your income be just a “vanity metric.” Get the details on how to make sure you're actually keeping what you make.In this episode you’ll discover:
Why $130k/yr wasn't enough for one freelancer
The "old way" vs the "new way" of being profitable
Why opportunity cost means you may need to kill some services
Making $300+ per hour as a freelancer
For full show notes, visit https://6figurecreative.com/336

Nov 5, 2024 • 40min
#335: My Favorite 7 Ways To Make Every Client Worth More
How much is one client worth to you? Not just per project—but over the next 12 months? What about the next 12 YEARS?Most freelancers leave a ton of money on the table because they don’t know how to boost client value.In this week's episode of the 6 Figure Creative Podcast, I'm breaking down seven ways to make each client worth more—without overhauling your whole business.And here’s the best part...Just ONE of these tactics could be worth $10,000-$25,000+ to you over the next 12 months. Imagine if you implemented all seven.Whether it’s adding more services, nailing a sales process, or simply raising your rates, there’s a goldmine of potential in your current clients.In this episode you’ll discover:
How to give yourself a $25,000 per year raise
The essential terms for client value
Re-selling your service to past clients
Revamping your offering to close more sales
Expanding your offering to benefit your clients
Finding the right clients for your service
Offering broader services for a narrower client base
When to charge an onboarding fee
Why you need to use a great sales process
How to make more money when you don't have enough leads
For full show notes, visit https://6figurecreative.com/335

Oct 29, 2024 • 19min
#334: Why All Those Half-built Bridges Are Killing Your Business | The Dangers Of Dabbling
Level with me for a second... Are you actually moving forward in your business, or just dabbling?My freelancers fall into the trap of trying to do everything. The result? Ten half-built bridges leading absolutely nowhere.It can be tempting to jump on every new, fun, shiny object you hear about.
Ohhh that CRM looks awesome
That direct offer funnel strategy Brian talked about was 🤌🏻
It's time I start productizing my services so I'm not reinventing the wheel with every project
I should probably start taking social media seriously
Oh... what's this "Boost Post" button do on IG?? (i.e. the "donate your money to Zuck" button)
In our latest podcast episode, I’m breaking down the dangers of dabbling and how this approach is costing you time, energy, and income.It's time to stop chasing shiny objects and start building a plan you actually stick to.It’s nearing the end of the year and you’ve got two months left to finish the year strong. Let’s make it count.In this episode you’ll discover:
Why podcasts can be a distraction for freelancers
Creating a plan and following it until it's done
Why you shouldn't work for free out of pity
The theory of constraints
The four main constraints on your business
Options you're facing right now
How we can help you
For full show notes, visit https://6figurecreative.com/334