6 Figure Creative

#341: What To Do If 2024 Was A Freelancing Sh*tshow

25 snips
Dec 17, 2024
Was your year a freelancing rollercoaster? Discover how to turn chaos into a structured plan for 2024. Relying solely on referrals can lead you to a feast-or-famine cycle. Learn to attract high-value clients consistently and predict your monthly income. Say goodbye to soul-draining gigs and embrace a strategic approach to client acquisition. This discussion offers practical steps and insights to refine your offers and leverage marketing for growth. It's time to take control of your freelance journey!
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ANECDOTE

Feast or Famine

  • In January 2014, Bryan Johnson earned $20,000 freelancing.
  • The following month, his income plummeted to just over $1,200, highlighting the freelancing feast-or-famine cycle.
INSIGHT

Referral Myth

  • Many freelancers believe referrals and word-of-mouth are their only client sources.
  • This reliance stems from insecurity and the misconception that successful freelancers operate this way.
ADVICE

Two Options

  • Freelancers can either strive to be the best in their field or prioritize client acquisition.
  • Take marketing seriously instead of solely relying on referrals.
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