6 Figure Creative

Just one nightmare client can ruin your business. One soul-sucking, scope-creeping, micromanaging clown who drains your time, sanity, and confidence. And the frustrating thing is, you probably felt the red flags on that first call (and ignored them)… Thinking, “it’ll be fine”… “I’m probably overreacting…” “I can manage them, they really do need my help”… And my favorite: “It’s good money.” So you said yes (even though your gut said no). And now they’re making your life miserable. The solution? Stop relying on “gut feelings” and use my simple scorecard that filters out the clowns and makes it easy to say “thanks, but no thanks.” In this week’s episode, I break down the C.L.O.W.N.S. Framework 🤡: 6 red flags you must spot on your next sales call if you want to avoid the clients from hell. You’ll learn how to sniff out the “red flag” clients that are more trouble than they’re worth. For full show notes, visit https://6figurecreative.com/369

Ever hop on a discovery call… Only to find out they "might" be ready in 6 months, have no budget, and just want free advice? Not only did you get your hopes up, you ALSO just wasted your time. Yeah, it sucks - and today we’re going to fix it. Way back in the 1960’s, IBM developed a pretty cool framework called BANT to weed out bad leads… And in this episode, I’ve adapted it for freelance businesses. This 4-question system will help you spot bad leads before you ever get on a call: You’ll save hours each week by not chasing dead-end leads. You’ll feel more confident on sales calls because you’re leading the conversation. You’ll close more high-quality projects because you’ll be talking to the right people For full show notes, visit https://6figurecreative.com/368

You know those big dumb idiots in high school that pull the fire alarm? Yeah, that was me. Turns out I was just practicing for my freelance career. Because most freelancers treat marketing exactly like that fire alarm - you only pull it when everything's already on fire. When the clients have dried up, the leads have dried up, and you're in full-blown panic mode. Then things get busy again, the money starts flowing again, and something in your brain says, “We’re good, we don’t need to do this terrible ‘marketing’ thing anymore.” So you stop. Throw yourself into the work. Deliver for clients. Ghost your social media and your leads… 3 months later? Things are on fire again. Cue the alarm bells and the frantic panic-posting. This is the feast-and-famine cycle that is SO common - and that you yourself are fueling. You know it’s dumb. Let’s fix it. This week’s podcast episode is the third and final part in the “Big Dumb Stupid Idiot” Series, where I break down the 5 things that most creative freelancers are doing that keeps them stuck in the agonizing feast-or-famine cycle. We’ll talk about: Why most creative freelancers are SO allergic to marketing (and yet so very susceptible to it) The truth about lead magnets (and other ridiculous marketing myths) The "1-2-3" marketing routine that’s doable every day (even when you're swamped with client work) For full show notes, visit https://6figurecreative.com/367

”Oh look — Bronze, Silver, and Gold. Because what this $5,000 problem really needed was a damn menu.” When you offer three-tiered pricing because “that’s how pricing psychology works, right?”… All you’re doing is giving your best clients more questions, more confusion, and a way to spend less money. You’re not a SaaS. You’re not a wedding cake. And tiered pricing? That's just ONE of six "big, dumb stupid idiot" pricing mistakes in this week's podcast episode. Step into the “Pricing Confessional” with me to talk about the mistakes we’re all kinda ashamed of: “I’m in a place where I say yes to anything I can get my hands on.” “I’ve generally undercharged throughout my career.” “I’ve allowed clients to negotiate lower rates.” “I would love to raise that rate but this is what I’m comfortable with right now.” “I have not had a very consistent pricing structure — everything has been too custom.” Sound familiar? You know it’s dumb. Let’s fix it. It’s time to STOP pricing like a big dumb stupid idiot and START being smarter about your pricing so you can actually attract and close those high-end clients you want. For full show notes, visit https://6figurecreative.com/366

You ever say things like… "Let me know if there's anything I can do" Or "Just keep me in mind"? Then you might be selling your services like a big, dumb, stupid idiot. (Yes, those were my exact words.) This episode kicks off a savage new series where I break down 8 ways freelancers ruin sales without realizing it.  You'll learn: Why your “nice guy” language is killing deals The simple question that filters time-wasters from real buyers How to stop being ghosted forever (seriously) If you’ve ever felt weird about sales or struggled to land high-paying clients, this episode will sting… in a good way. For full show notes, visit https://6figurecreative.com/365

Hey quick gut check: Is your portfolio a "highlight reel" or a "dumping ground"? If it’s the latter, you’re making the same mistake most freelancers make. You’re trying to be the Cheesecake Factory, with its 21-page menu with 250+ items on it. Your thought process is "there's something for everyone". And yet… no one knows what you’re actually great at. In this episode of the 6 Figure Creative Podcast, I call this out for what it is: The Portfolio Paradox: the more work you show, the fewer clients you actually land. In this episode, I’ll show you: Why your “impressive” portfolio isn’t converting The silent signals a cluttered portfolio sends to clients And how to fix it with a Greatest Hits-style approach that builds trust fast If you want clients saying “hell yes” instead of “next!"... listen to this episode. For full show notes, visit https://6figurecreative.com/364

Ever been to a spa?   You get a menu with 12 fancy options… and no idea which one you actually need.   Do you need the Ocean Quartz Detox Wrap for $149 or the Rejuvenating Himalayan Sound Bath Experience for $399?   You have no idea.   Now imagine you're about to spend $5K to $10K (or more), and you’re handed the same kind of “pick-your-own-adventure” PDF.   This is exactly what I've seen freelancers do in their sales process, and it's losing you clients you should’ve closed.   In this week’s episode of the 6 Figure Creative Podcast, I break down the “spa menu pricing” trap, and show you how to sell like a doctor instead.   Doctors don’t give you options. They listen, diagnose, and prescribe.   That’s what your clients want too (bc you're the expert of your domain).   If you want to... Close more gigs Speed up your sales cycle (i.e. how long it takes to close a client) Charge what you’re truly worth ...then don’t miss this one. For full show notes, visit https://6figurecreative.com/363

Freelancers often struggle to attract clients beyond their comfort zone, facing fears and uncertainty. This discussion highlights the power of risk reversal and guarantees in boosting client confidence and securing projects. Learn how to address common client worries and transform them into compelling sales strategies. Real-world examples reveal effective milestone guarantees and innovative tactics tailored for creative industries. Discover how to close deals faster with fewer objections by crafting guarantees that resonate with client needs.

A successful freelancer with high website traffic was making only $0.23 per visitor—far below potential earnings. The discussion reveals the danger of relying on passive sales, emphasizing the need for effective sales processes to maximize income. Tips include balancing time for sales and making small tweaks to enhance earnings. The conversation covers various sales strategies, urging freelancers to focus on increasing earnings per visitor rather than just seeking more site traffic. Unlocking better revenue is the key to reaching significant income goals.

Scaling past $100k, freelancers often find themselves overwhelmed as they become the bottleneck in their own businesses. Learn how to streamline your operations with three key systems that enhance efficiency without the need for hiring. Discover the importance of optimizing client onboarding and project delivery processes. Improve communication strategies to strengthen client relationships and boost satisfaction. With the right systems in place, you can multiply your output and income while regaining control of your creative freedom.