6 Figure Creative

”Oh look — Bronze, Silver, and Gold. Because what this $5,000 problem really needed was a damn menu.” When you offer three-tiered pricing because “that’s how pricing psychology works, right?”… All you’re doing is giving your best clients more questions, more confusion, and a way to spend less money. You’re not a SaaS. You’re not a wedding cake. And tiered pricing? That's just ONE of six "big, dumb stupid idiot" pricing mistakes in this week's podcast episode. Step into the “Pricing Confessional” with me to talk about the mistakes we’re all kinda ashamed of: “I’m in a place where I say yes to anything I can get my hands on.” “I’ve generally undercharged throughout my career.” “I’ve allowed clients to negotiate lower rates.” “I would love to raise that rate but this is what I’m comfortable with right now.” “I have not had a very consistent pricing structure — everything has been too custom.” Sound familiar? You know it’s dumb. Let’s fix it. It’s time to STOP pricing like a big dumb stupid idiot and START being smarter about your pricing so you can actually attract and close those high-end clients you want. For full show notes, visit https://6figurecreative.com/366

You ever say things like… "Let me know if there's anything I can do" Or "Just keep me in mind"? Then you might be selling your services like a big, dumb, stupid idiot. (Yes, those were my exact words.) This episode kicks off a savage new series where I break down 8 ways freelancers ruin sales without realizing it.  You'll learn: Why your “nice guy” language is killing deals The simple question that filters time-wasters from real buyers How to stop being ghosted forever (seriously) If you’ve ever felt weird about sales or struggled to land high-paying clients, this episode will sting… in a good way. For full show notes, visit https://6figurecreative.com/365

Hey quick gut check: Is your portfolio a "highlight reel" or a "dumping ground"? If it’s the latter, you’re making the same mistake most freelancers make. You’re trying to be the Cheesecake Factory, with its 21-page menu with 250+ items on it. Your thought process is "there's something for everyone". And yet… no one knows what you’re actually great at. In this episode of the 6 Figure Creative Podcast, I call this out for what it is: The Portfolio Paradox: the more work you show, the fewer clients you actually land. In this episode, I’ll show you: Why your “impressive” portfolio isn’t converting The silent signals a cluttered portfolio sends to clients And how to fix it with a Greatest Hits-style approach that builds trust fast If you want clients saying “hell yes” instead of “next!"... listen to this episode. For full show notes, visit https://6figurecreative.com/364

Ever been to a spa?   You get a menu with 12 fancy options… and no idea which one you actually need.   Do you need the Ocean Quartz Detox Wrap for $149 or the Rejuvenating Himalayan Sound Bath Experience for $399?   You have no idea.   Now imagine you're about to spend $5K to $10K (or more), and you’re handed the same kind of “pick-your-own-adventure” PDF.   This is exactly what I've seen freelancers do in their sales process, and it's losing you clients you should’ve closed.   In this week’s episode of the 6 Figure Creative Podcast, I break down the “spa menu pricing” trap, and show you how to sell like a doctor instead.   Doctors don’t give you options. They listen, diagnose, and prescribe.   That’s what your clients want too (bc you're the expert of your domain).   If you want to... Close more gigs Speed up your sales cycle (i.e. how long it takes to close a client) Charge what you’re truly worth ...then don’t miss this one. For full show notes, visit https://6figurecreative.com/363

Freelancers often struggle to attract clients beyond their comfort zone, facing fears and uncertainty. This discussion highlights the power of risk reversal and guarantees in boosting client confidence and securing projects. Learn how to address common client worries and transform them into compelling sales strategies. Real-world examples reveal effective milestone guarantees and innovative tactics tailored for creative industries. Discover how to close deals faster with fewer objections by crafting guarantees that resonate with client needs.

A successful freelancer with high website traffic was making only $0.23 per visitor—far below potential earnings. The discussion reveals the danger of relying on passive sales, emphasizing the need for effective sales processes to maximize income. Tips include balancing time for sales and making small tweaks to enhance earnings. The conversation covers various sales strategies, urging freelancers to focus on increasing earnings per visitor rather than just seeking more site traffic. Unlocking better revenue is the key to reaching significant income goals.

Scaling past $100k, freelancers often find themselves overwhelmed as they become the bottleneck in their own businesses. Learn how to streamline your operations with three key systems that enhance efficiency without the need for hiring. Discover the importance of optimizing client onboarding and project delivery processes. Improve communication strategies to strengthen client relationships and boost satisfaction. With the right systems in place, you can multiply your output and income while regaining control of your creative freedom.

Every new lead can feel like a triumph, but savvy freelancers know that not all clients are worth their time. Poor-fit clients can drain creativity and lead to burnout. This discussion offers a 5-step client filter that helps freelancers focus on ideal clients and strengthen their business. Learn how to create a 'hell yes' client list and master sales calls to ensure perfect matches. It's all about protecting your time, creativity, and sanity while building a thriving freelance career!

Freelancers often face fluctuating workloads that hinder consistent income. The discussion introduces a 'Demand Engine'—a proactive 4-part system designed to keep your calendar filled and income steady. Key concepts include understanding client acquisition and retention, minimizing churn rates, and employing visibility strategies to attract clients. The importance of focusing on one visibility method, alongside effective sales processes, is highlighted, offering essential tools for maximizing conversions and sustaining business growth.

Freelancers often hit a wall earning over six figures, but it may not be about pricing or marketing. Discover how to design a scalable flagship offer that speeds up delivery and simplifies client engagement. Learn to present services as solutions to client problems, maximizing value. Explore asynchronous workflows to turn time into a profit-generating asset. Finally, understand the power of value-based pricing to break income ceilings, paving the way to unprecedented financial success.