6 Figure Creative #350: What 1,600 Sales Calls Taught Me About Closing Complete Strangers (7 Laws)
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Feb 18, 2025 Discover insights from over 1,600 sales calls that reveal the truth about freelancers and sales. Many rely too much on easy leads instead of mastering the art of turning strangers into clients. The discussion includes effective sales frameworks designed for freelancers, emphasizing client needs and outcomes. Learn how to tackle objections with a 'clarify and challenge' approach and the importance of logging sales calls for tracking performance and enhancing success. These lessons are crucial for boosting confidence and closing more deals.
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Real-Time Sales
- Conduct sales through real-time conversations like phone or video calls.
- Avoid relying on emails or proposals for sales, as they hinder feedback and learning.
Conversion Rate Paradox
- High sales conversion rates (e.g., 80%) may indicate low prices or poor lead generation.
- Closing most leads suggests you're talking to warm leads, not strangers, hindering business growth.
Sales Framework
- Implement a structured sales framework or outline for every call, not a strict script.
- This ensures consistent discussions, covers essential points, and helps turn strangers into clients.
