Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel
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13 snips
Apr 22, 2025 • 25min

Why We Sell Multiple Products And Not One.. And Why That Makes Marketing Easier, How to Crush Modern Day Outbound Sales, Why There's No Discussion Of AI SEO, How To Build A $1B Network

Discover how selling multiple products can simplify marketing and enhance audience reach. Learn about the challenges and strategies for navigating global sales and the importance of building genuine relationships. Dive into the critique of AI in SEO, where creativity still reigns supreme. The hosts share insights on forming authentic networks and the evolving landscape of business connections. Finally, get tips on leveraging e-commerce solutions to tackle challenges and foster long-term growth.
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11 snips
Apr 21, 2025 • 24min

Big Entrepreneur Lessons From Partnerships, It's Time To Double Down, Fascinating Data From Meta's Lawsuit, When You Feel Like You Are Getting Beat

Dive into the world of entrepreneurship as critical lessons from partnerships take center stage. Discover the significance of selecting the right allies and establishing trust to avoid pitfalls. Hear personal stories about the importance of resilience during challenging periods. Explore the evolving landscape of social media, including shifts in content engagement. Finally, get inspired by the idea of 'doubling down' when faced with adversity and learn how successful investors navigate tough times.
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14 snips
Apr 17, 2025 • 20min

The Real Numbers Behind Our Top 10 Marketing Podcast, How Much We Spend On Our Content Per Month, Is It Your Company's Job To 'Teach' You AI?

Discover the surprising metrics behind a top marketing podcast's performance and their monthly content budget. The hosts examine the evolving role of AI in strategies, highlighting the need for education on the technology. They tackle modern marketing challenges, emphasizing quality products and effective targeted advertising. Long-form content continues to shine, especially in B2B contexts, proving it still captivates audience attention. Join them as they navigate the intricacies of creating compelling and engaging content in today's digital landscape.
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10 snips
Apr 16, 2025 • 24min

The Most Creative Cold Outreach EVER

Discover innovative cold outreach tactics that blend personalization with financial incentives for effective marketing. Learn about the advantages and pitfalls of building in public, especially in B2B SaaS. Explore how positioning and pricing strategies can shape your business's success. Dive into insights from private equity that highlight the significance of long-term investments and scaling with quality in mind. Tune in for a wealth of actionable ideas and strategies!
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Apr 15, 2025 • 18min

Why I Never Jump On "New" Marketing Channels, Innovation Is Overrated In Marketing, The Fortune Is In…

Navigating the ever-changing marketing landscape, the hosts stress the importance of sticking to established channels like Google and Meta. They argue that focusing on core strategies and consumer psychology yields better results than chasing the latest trends. The discussion highlights the power of persistent follow-up in sales, transforming leads into major deals. Additionally, they unpack the challenges of starting an e-commerce business and the vital role of targeted B2B marketing.
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Apr 14, 2025 • 23min

'Nice' Leaders Are Fed Up, Why Wide TAM Content Dilutes Your Focus, Your SEO Site Impressions Are Going Up BUT...

Business leaders grapple with frustrations in today's economy, particularly around employee motivation and cultural differences. The importance of strategic positioning and personal branding becomes clear, especially in a competitive market. There's a cautionary discussion about the pitfalls of targeting broad audiences with content, which can undermine growth. The shift from traditional SEO to a more topic-centric approach reflects the evolving digital landscape. Branding’s impact on SEO and traffic is emphasized, alongside clarifications on tariff-related queries.
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12 snips
Apr 10, 2025 • 19min

Here Are All The Companies Competing To Buy TikTok, The Slow Decline Of Apple

The fierce competition to acquire TikTok heats up, with major players like Amazon and Oracle eyeing the prize. The discussion highlights the evolving landscape of digital marketing and the importance of authentic content over clickbait. E-commerce challenges, such as chaotic order fulfillment, are addressed with practical solutions. Meanwhile, Apple's struggle with innovation is dissected, comparing its trajectory to that of Tesla. Can Apple recapture its former glory? Tune in to find out!
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34 snips
Apr 9, 2025 • 21min

Agencies That Don't Do This Will Die, How To Get 28x More Conversions With Cold Email, ChatGPT Raises $40B At A $300B Valuation, Shopify Doesn't Use KPIs Or OKRs, AI Isn't Actually Coming For Your Jobs, Marketing In The AI Era Is A Game Of Extremes

Discover how AI is reshaping business efficiency and revolutionizing marketing strategies. Learn the secrets behind maximizing cold email conversions and why first mover advantage is crucial. The hosts discuss Shopify's unconventional approach to metrics and the financial success of ChatGPT. They argue that AI may threaten mediocrity, but not jobs, urging companies to embrace change. Dive into the importance of creativity, adaptation, and testing in a rapidly evolving marketing landscape.
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17 snips
Apr 8, 2025 • 23min

As Microsoft Turns 50, Nadella Sees Future Success Built On The Ability To ‘Win The New’, This Is The Best Time To Double Down, Generate MrBeast $10K Thumbnails for YouTube With This Prompt

Celebrate Microsoft's 50th with insights on the need for innovation and adaptability. Discover how entrepreneurs navigate challenges during downturns and the importance of motivated teams. Learn about the freedom of bootstrapping and its role in strategic decision-making. Dive into the future of content creation, where AI is transforming visual media, outpacing traditional stock images. Gain practical tips for thriving amid uncertainty, blending resilience with a growth mindset.
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13 snips
Apr 7, 2025 • 23min

How Tariffs Will Affect Marketing, Is The Trump Playbook Working For The Economy? How A Recession Will Affect Marketing

Explore the impact of tariffs on marketing strategies as businesses adapt to rising costs and reduced consumer spending. Discover how short-term challenges can lead to cautious optimism about recovery through innovation. Hear insights on the contrasting approaches of the U.S. and China in global trade, and learn how effective marketing channels can still drive success in a downturn economy. It’s a deep dive into navigating economic shifts while maintaining a competitive edge!

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