Marketing School - Digital Marketing and Online Marketing Tips

Should You Build or Should You Buy?, Why In-Person Yields Incredible Results (And How To Do It), Why You Must Be Having An Epiphany Each Week Right Now

Jun 26, 2025
Dive into the intriguing debate of whether to build or buy businesses as market dynamics shift. Discover why in-person connections can significantly enhance business growth and the art of networking in the creator economy. Reflect on the joys of family outings, and how small moments of happiness fuel personal growth. Stay ahead of the curve with tips on embracing AI and the power of weekly epiphanies for ongoing evolution in the ever-changing digital landscape.
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ANECDOTE

Build vs Buy Business Anecdote

  • Eric discusses choosing to buy a business in Germany instead of building from scratch due to cultural and cost challenges.
  • He reflects on his earlier years, building businesses, versus his current strategy of buying for efficient growth.
ADVICE

Maximize In-Person Events

  • Use in-person events such as dinners or intimate luncheons to build meaningful business connections.
  • Mix current customers and prospects in event invites for effective networking and teaching opportunities.
ADVICE

Filter Networking to Gain Value

  • Join peer groups with members who are heavy hitters to gain real value and insightful business support.
  • Aggressively filter networking opportunities to maximize limited time, especially when balancing family commitments.
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