Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books
8 snips
Aug 6, 2025 • 19min
Peer Groups Will Make You Rich (With A Caveat)
Discover the power of peer groups and how the right connections can accelerate your growth. Delve into innovative financial strategies, like converting credit card points into cryptocurrency. Explore the intricate relationship between genetics, lifestyle choices, and societal views on obesity. Learn about the importance of intentional networking and adapting in today’s competitive landscape while enjoying light-hearted health anecdotes. This conversation brims with actionable insights for both personal and professional development.
33 snips
Aug 5, 2025 • 23min
Marketers MUST jump on Claude agents TODAY
Listeners dive into insights from the recent CMO Awards in Colombia, spotlighting the intricacies of global marketing. The conversation reveals the gaps in marketing knowledge and budget allocation across regions. There's a focus on the current integration of AI tools in marketing and the disparity between excitement and tangible results. Additionally, the discussion touches on evolving brand strategies influenced by social issues and emphasizes the need for careful navigation of marketing budgets for both startups and established brands.
12 snips
Aug 4, 2025 • 29min
You Can't Be Rich Without Volatility
Explore the intriguing relationship between wealth and risk, as embracing volatility becomes crucial for business growth. Discover how leveraging debt can fuel expansion and the shifting dynamics of agency perceptions in a tech-driven world. Learn about the impact of AI on marketing efficiencies and employment, and how startups can harness flexibility for success. Plus, get insights on the transformative power of lesser-known AI tools like Claude in enhancing marketing strategies.
6 snips
Jul 31, 2025 • 16min
What Partnering Can Be a Better Form of Marketing?
Discover the transformative power of partner marketing and learn how it can surpass traditional strategies. The conversation dives into the balance of teaching and doing in leadership, illustrating effective management styles. Explore the high-stakes landscape of podcast sponsorships and its financial implications. Plus, delve into the intriguing world of viral marketing, where ethical boundaries are tested by clever yet controversial tactics. Join them for insightful anecdotes and modern marketing wisdom!
48 snips
Jul 30, 2025 • 24min
How to Produce Content at Scale With Podcasting, Content, and Webinars
Discover how to efficiently scale content using podcasts, webinars, and short-form videos. Eric and Neil discuss the economics of webinars and the balance between quality and quantity in lead generation. They dive into the nuances of personal branding and its impact on business opportunities, talent recruitment, and even fame management in a digital age. The conversation also touches on defining success through humility versus vanity metrics, making this a treasure trove for aspiring marketers and content creators.
9 snips
Jul 29, 2025 • 19min
Elon vs. Zuck – $1B Compute vs. $1B Humans
The dynamic clash between Elon Musk's $1B bet on compute and Zuckerberg's focus on AI talent takes center stage. Strategies of building versus buying in tech are dissected, revealing insights into innovation approaches. The discussion shifts to the evolving nature of SEO amid AI advancements, emphasizing brand mentions and consistency. ChatGPT's impact on traffic and ranking factors showcases how content depth plays a vital role in the digital landscape. It's a fascinating dive into the future of technology and marketing.
11 snips
Jul 28, 2025 • 29min
Personalized LinkedIn Ads at Scale
Explore how AI is revolutionizing LinkedIn ads through hyper-personalization, boosting ROI with tailored strategies. Discover insights from a SaaS founder retreat, emphasizing the value of community and networking in the entrepreneurial space. Delve into the risks of financial leveraging and the challenges of focusing on core business versus diverse interests. Consider the impact of AI on popular platforms like WordPress and the financial landscape surrounding HubSpot and OpenAI's growth.
16 snips
Jul 24, 2025 • 22min
AI Will Not Replace Your Website, Cluely’s Hiring of 700 Clippers – Smart or Dumb?, 2% of Creatives Drive 53% of Ad Spend – Meta, When Marketing Yields a 98% Profit Margin on a Commodity
The podcast dives into the enduring significance of websites in an AI-centric world, asserting they remain vital for business transactions. It highlights innovative clipping strategies to create viral content and emphasizes the powerful role women play in household spending. The discussion also covers Google's resurgence in ads and why generalists retain their importance in a tech-driven landscape. Finally, they address how a small percentage of creatives dominate ad spending, pointing to the need for unique marketing approaches.
17 snips
Jul 23, 2025 • 13min
I Hired a Cursor Coach, Why I’m Hitting My Entire TAM With 400K Emails
Dive into the world of cursor coaching and discover how it’s enhancing coding efficiency. Explore the innovative use of AI in streamlining business processes and marketing strategies. Learn about effective email marketing techniques that can reach vast audiences with as little as 400,000 emails. The discussion also highlights how video quality and editing play critical roles in engaging viewers, especially with the ever-evolving YouTube algorithm. Tune in for unique insights that combine technology with creative marketing!
6 snips
Jul 22, 2025 • 18min
Will Hardware Companies Turn Into Ad Companies? HP Is Launching an Ad Business With Laptop-Targeted Ads
This discussion dives into the intriguing shift of hardware companies, like HP, venturing into advertising through targeted ads. The hosts analyze Apple’s innovation struggles and ponder how tech giants might follow suit. They also explore the financial trade-offs of renting versus owning property, emphasizing personal memories over just financial decisions. The conversation highlights the significance of investing in quality gear and effective audience targeting in B2B marketing, shedding light on the evolving landscape of advertising.
