Marketing School - Digital Marketing and Online Marketing Tips How To Grow Fast On X
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Jan 21, 2026 Diving into the power of quality over quantity, the discussion highlights how posting less but better can boost growth on social platforms. Discovering your authentic content style is key, as over-polished posts often miss the mark. The podcast also tackles audience perception of AI-generated content and emphasizes the importance of speaking naturally. Additionally, insights are shared on how AI will reshape commerce, including the Universal Commerce Protocol that connects shoppers with merchants, while touching on the evolving landscape of shopping behavior influenced by technology.
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Post Less, Post With Purpose
- Don't spam X with low-value posts; post less but with a clear point of view.
- Focus on quality content a few times rather than wasting reach on repetitive replies like "GM."
Find And Double Down On Your Style
- Find the content style that fits you and lean into it instead of over-preparing.
- Use authentic, conversational delivery (no slides or heavy prep) when it improves engagement.
No-Deck Summit Win
- Neil skipped slides and preparation at a summit and the unscripted session performed far better.
- He compared that raw session to a prepared HubSpot talk and found the no-deck version more engaging.