Creator Science
Jay Clouse
Creating content has never been easier – but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration.This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income.This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse.It's growth for creators, down to a science.
Episodes
Mentioned books
10 snips
May 25, 2021 • 59min
#58: Courtland Allen – Building (and selling!) a business creating community for Indie Hackers
Courtland Allen, creator of the thriving Indie Hackers community and a Y Combinator alum, shares his journey from MIT graduate to successful entrepreneur. He discusses why he doesn't recommend quitting your job prematurely and the importance of community for indie hackers. Courtland reflects on the lessons learned from his early failures and the role of customer engagement in shaping Indie Hackers. He also explores how AI is transforming online businesses and expresses optimism for the future of entrepreneurship in a technology-driven world.
May 20, 2021 • 12min
#57: Let's talk about comparison traps
Discover the importance of community in fostering creative growth and collaboration. The speaker shares personal experiences with comparison traps common in today's social media landscape. Gain insights on how to shift your focus from envy to embracing your unique journey. Learn practical tips on leveraging supportive networks to enhance your creativity and income.
May 18, 2021 • 58min
#56: Allen Gannett – Writing The Creative Curve, receiving feedback gracefully, and tapping into your innate creativity
Allen Gannett, author of "The Creative Curve" and former CEO of TrackMaven, dives into the art of nurturing creativity. He shares insights on turning ambitious ideas into successful ventures, emphasizing the importance of feedback in the creative process. Gannett discusses how blending quantitative data with creativity can enhance artistic endeavors. He also highlights the challenges of merging personal and professional identities while navigating the tech landscape. Lastly, he encourages the practice of deep consumption for fostering innovative ideas.
May 11, 2021 • 1h 37min
BONUS: Behind the scenes of Creative Elements and my creative career (Everything Is Marketing)
Corey Haines, creator of Swipe Files and host of Everything Is Marketing, shares insights from his creative journey. He details his transition from selling services to digital products and his secret plans for authoring a book. Corey discusses the rollercoaster of building communities, the impact of strategic guest selections on podcast growth, and the importance of meaningful engagement. He emphasizes the challenges of maintaining quality as audiences grow, making it a captivating listen for aspiring creators.
Apr 27, 2021 • 57min
#54: Corbett Barr – Why this pioneering digital creator is rebooting his entire online identity
Corbett Barr, the founder of Fizzle, shares his journey in the digital creator space since 2005. He discusses the evolution of his platform and the importance of cultivating engaged online communities. Corbett emphasizes the need for a digital reboot, advocating for clarity in one's online identity and focusing on genuine interactions. He reflects on how creators can navigate the emotional challenges of their work while also revealing strategies for managing content and SEO effectively. It's an insightful dive into the ever-changing landscape of digital creation.
Apr 22, 2021 • 8min
Introducing Trail Weight
Join Andrew Steven on a transformative journey as he prepares for a month-long backpacking trip through the Sierra Nevadas. Reflecting on his life's narrative arc, he uncovers insights about self-discovery and resilience. The podcast delves into the physical and mental challenges faced on the trail, including safety during river crossings. Tying in personal reflections on loss, Andrew combines humor and poignant stories, highlighting the camaraderie and trials experienced while trekking the iconic John Muir Trail.
Apr 20, 2021 • 45min
#53: Bijan Stephen – Digging into internet culture and what it takes to stream on Twitch
Bijan Stephen, a writer and video correspondent for The Verge, shares his insights on the streaming world and internet culture. He highlights the distinct differences between gaming and streaming, emphasizing the unique community aspects of platforms like Twitch. Bijan discusses the journey of transitioning from freelancing to a more stable role in journalism, while also reflecting on the emotional toll of seeking validation in the creative industry. Listeners will enjoy his thoughts on maintaining authenticity and the evolving landscape of digital media.
Apr 13, 2021 • 1h 1min
#52: Cole Cuchna – Dissecting how an indie podcaster went from side hustle to full time as a Spotify Original
In this engaging conversation, Cole Cuchna, the mastermind behind the critically acclaimed Dissect podcast, shares his journey from aspiring musician to a full-time podcaster. He discusses the challenges of balancing creativity with family life and the vital role of perseverance in his success. Cole reflects on the transformative power of music as both an educational tool and a source of inspiration. He also explores the importance of collaboration in the music industry and how his love for albums fuels his passion, making every deep dive a rewarding experience.
37 snips
Apr 6, 2021 • 52min
#51: Dickie Bush – Building an audience, product, and community in less than one year
Dickie Bush, a macro investor and creator of Ship 30 for 30, shares his inspiring journey from finance to fostering a vibrant community for writers. He discusses the power of atomic essays for clear thinking and effective online presence. Dickie reveals his unique strategies for social media growth, including a challenge to craft 30 tweets in a week. The success story of Ship 30 for 30 highlights the importance of community accountability and structured writing habits, demonstrating how challenges can lead to exponential growth for creators.
Mar 30, 2021 • 59min
#50: Nick DenBoer aka Smearballs – From construction to early YouTube remixing, working on Conan, and selling NFTs
Nick DenBoer, known as Smearballs, is a versatile director and animator with a flair for remix art. He shares his unique journey from a construction worker to a creative powerhouse, exploring how his background shaped his innovative style. The origin of his playful name is a humorous highlight. He discusses the chaotic yet exhilarating environment of producing political satire for Conan and dives into the transformative world of NFTs, revealing how they empower artists and change the dynamics of the art market.
