Creator Science

#68: Roberto Blake – The story behind 12 years, 531K+ subscribers, and nearly 35 million views on YouTube

Aug 10, 2021

In this discussion, Roberto Blake, founder of Awesome Creator Academy and YouTube sensation, shares his insights on building a robust creator economy. He details his journey from frustration to flourishing as a content creator, emphasizing the importance of diversifying income streams beyond YouTube. Roberto stresses adapting to audience demands while maintaining originality and highlights the vital role of owning an audience for long-term success. He also offers valuable advice for aspiring creators on turning passion into a sustainable career.

01:02:03

Creator website

Episode guests

Roberto Blake

AI Chapters

Episode notes

Intro

2min

Navigating Originality and Audience Demand

6min

The Evolution of YouTube and Longevity in Creator Careers

2min

YouTube Beginnings: From Frustration to Flourishing

16min

Navigating Income Streams for Creators

20min

The Serious Pursuit of YouTube Creation

8min

Strategic Insights on YouTube Business Management

2min

Roberto Blake is dedicated to building the Creator Economy. He’s focused on helping Creators and Influencers build brands and businesses online.

His YouTube channel has grown to more than 500K subscribers and more than 34 million views. He has nearly 50K followers on Twitter, and another 23K on Instagram.

Founder of Awesome Creator Academy, Roberto educates and motivates small business owners and content creators, and helps them in building their brands and businesses.

He is known for his direct and transparent way of teaching education-based content with a strong motivational message of empowerment. Roberto is a Keynote speaker who travels far and wide to connect with creators and entrepreneurs, dedicated to delivering on the promise of their potential.

In this episode, we talk about how Roberto built his channel, his rule for diversifying the platforms you invest time into, the six streams of income he’s cultivated, why he’s decoupling his business from YouTube, and how he’s had to adapt all along the way.

Roberto Blake's YouTube

Visit Roberto Blake's website

Follow Roberto Blake on Instagram

Follow Roberto Blake on Twitter

Full transcript and show notes

***

RECOMMENDED NEXT EPISODE

→ #141: Sean Cannell

***

WHEN YOU'RE READY

📬 Creator Science Newsletter

🚀 Get CreatorHQ (creator operating system)