The HeyCreator Show

In this episode, digital marketing expert Billy Broas shares insights on crafting persuasive marketing arguments to boost course sales. Topics include distinguishing high-value tasks, utilizing proof and testimonials in marketing, seizing entrepreneurial opportunities during global disruptions, and framing arguments with storytelling for optimal engagement.

Digital product pricing expert Matt Ragland and digital marketing specialist Tim Forkin discuss the Value Ladder framework for pricing, ranging from high-end offers to free options. They emphasize starting at the top of the ladder, transitioning to group services, and the importance of over-delivering value to customers.

Fractional CMO Amanda Goetz shares insights on creator habits and community. Topics include competition among creators, community building, habits of successful creators, parenting as a creator, and the differences between creating and public speaking.

Email marketing experts Matt Ragland and Tim Forkin share a step-by-step guide on launching a profitable newsletter, covering topics like setting up landing pages, incentivizing audience sign-ups, types of newsletters, and monetization strategies. Learn how to make thousands of dollars per month through engaging newsletters.

Alexis Teichmiller and Matt Ragland discuss leaving the corporate world to become a creator, then transitioning back. They delve into community business models, creating signature gatherings, and setting up for sustainability as a creator. They touch on platform audience funnels and different community models for creators.

Debunking myths around email newsletters, elevator pitch insights, $100k+ product launch math breakdown, misconceptions about newsletter replies, launching a newsletter tips, and importance of quality in newsletter writing.

Cody & Cole Hock share insights on cold emailing success, partnering with Kenny Beecham for Enjoy Basketball, leveraging physical products for community engagement, and the value of in-person connections for creators. They discuss strategic collaborations with ESPN, Omaha Productions, and NBA teams, emphasizing building a supportive community and sending positive messages online.

Matt Ragland and Tim Forkin share valuable advice for new creators in this episode. Tim discusses the importance of expanding beyond your comfort zone, while Matt emphasizes the need to focus on one topic and platform. They touch on building a business vs. creating for fun, avoiding the expert trap, and balancing creativity with business goals.

Nat Eliason and Matt Ragland discuss what it truly takes to be a creator, emphasizing the importance of authenticity, niche selection, and the balance between passion and profit. They explore the pitfalls of chasing trends, the illusion of overnight success, and the challenges of balancing ambition, productivity, and parenting in the creative journey.

Join Matt Ragland and Tim Forkin on a lively discussion about creators getting equity in businesses like MKBHD's deal with Ridge and Authors Equity supported by Tim Ferriss. Learn how creators like John Barchard negotiated deals and how Pop Daddy Snacks and Blenders landed partnerships to scale their businesses. Discover how your creator skills can give you ownership in someone else's business.