

The HeyCreator Show
HeyCreator
The HeyCreator Show is for building your creator business.
Each week, host Matt Ragland various guests talk through all stages of the creator journey, intentionally designing each conversation to meet you where you’re at along the way. We’re sharing lessons from over a decade of helping digital creators launch and scale courses, communities, and coaching services — along with building newsletters, YouTube channels, and podcasts to millions of subscribers and downloads for our clients.
For more about our show, company, and community go to heycreator.com.
Each week, host Matt Ragland various guests talk through all stages of the creator journey, intentionally designing each conversation to meet you where you’re at along the way. We’re sharing lessons from over a decade of helping digital creators launch and scale courses, communities, and coaching services — along with building newsletters, YouTube channels, and podcasts to millions of subscribers and downloads for our clients.
For more about our show, company, and community go to heycreator.com.
Episodes
Mentioned books

4 snips
Apr 30, 2024 • 51min
008: Cody & Cole Hock on Running A Creator Business That Does Everything
Cody & Cole Hock share insights on cold emailing success, partnering with Kenny Beecham for Enjoy Basketball, leveraging physical products for community engagement, and the value of in-person connections for creators. They discuss strategic collaborations with ESPN, Omaha Productions, and NBA teams, emphasizing building a supportive community and sending positive messages online.

23 snips
Apr 23, 2024 • 43min
007: Best Advice for New Creators
Matt Ragland and Tim Forkin share valuable advice for new creators in this episode. Tim discusses the importance of expanding beyond your comfort zone, while Matt emphasizes the need to focus on one topic and platform. They touch on building a business vs. creating for fun, avoiding the expert trap, and balancing creativity with business goals.

21 snips
Apr 16, 2024 • 44min
006: Nat Eliason on What It Actually Takes To Be a Creator
Nat Eliason and Matt Ragland discuss what it truly takes to be a creator, emphasizing the importance of authenticity, niche selection, and the balance between passion and profit. They explore the pitfalls of chasing trends, the illusion of overnight success, and the challenges of balancing ambition, productivity, and parenting in the creative journey.

Apr 9, 2024 • 40min
005: How Creators Can Get Equity In Their Favorite Companies
Join Matt Ragland and Tim Forkin on a lively discussion about creators getting equity in businesses like MKBHD's deal with Ridge and Authors Equity supported by Tim Ferriss. Learn how creators like John Barchard negotiated deals and how Pop Daddy Snacks and Blenders landed partnerships to scale their businesses. Discover how your creator skills can give you ownership in someone else's business.

8 snips
Apr 2, 2024 • 45min
004: We Didn't Want To Record This Episode
Matt Ragland and Tim Forkin discuss pushing through initial resistance to create content, managing time effectively, and balancing quality with limited time. They share tips on succeeding on YouTube with little time and prioritize message quality over production value.

19 snips
Mar 26, 2024 • 38min
003: The Real Reason To Niche Down + Justin Welsh on Building Your Creator Business
Justin Welsh discusses the importance of niching down for creators, focusing on outcomes and uniqueness. He emphasizes building trust, pricing strategies, and identifying a unique value proposition. The podcast also touches on finding inspiration in creativity and crafting authentic content while filtering distractions.

16 snips
Mar 19, 2024 • 1h 1min
002: Common Ways Creators Overthink, Mount Rushmore of Influential Content
Creators discuss the importance of niche selection in content creation. They highlight common overthinking pitfalls and reveal their Mount Rushmore of inspiring content. Insights include the value of consistency, experimentation, and embracing imperfections in the creative process.

6 snips
Mar 19, 2024 • 1h 5min
001: Starting Something New, Mount Rushmore of Creators Who Inspired Us
Discussing the challenges of starting new projects as creators, the hosts share their Mount Rushmore of influential creators who inspire them. They highlight the importance of finding balance between planning and execution, while reflecting on the impact of figures like Seth Godin and Chris Smoove on their creative journeys.

4 snips
Mar 12, 2024 • 36min
Welcome to the HeyCreator Show!
The hosts introduce the new HeyCreator show and discuss upcoming creator trends. They explore separating personal brand from business and what the show will be about. They also touch on positive experiences with the Riverside podcast recording tool and mention influences like Tony Hawk and Seth Godin in content creation.

Mar 5, 2024 • 56min
Tim Stoddart & Ethan Brooks: The Most Influential Writer You’ve Never Heard Of
Exploring the legacy of writer John Milius, fame vs. influence in writing, rediscovering passion, defining long-term goals, why people get what they want, and the importance of setting goals and shaping perception as a writer.


