011: How To Launch a Profitable Newsletter In 2024 (Step-By-Step Guide)
May 21, 2024
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Email marketing experts Matt Ragland and Tim Forkin share a step-by-step guide on launching a profitable newsletter, covering topics like setting up landing pages, incentivizing audience sign-ups, types of newsletters, and monetization strategies. Learn how to make thousands of dollars per month through engaging newsletters.
Launching a profitable newsletter requires setting up a clear landing page with incentives for audience sign-ups.
Different types of newsletters include links, letters, and lessons, each providing unique content for subscribers.
Monetizing newsletters involves early product validation, targeted offers, and building trust through valuable content.
Deep dives
Key Points about Riverside FM
Riverside FM is recommended as a reliable tool for recording podcast episodes due to its ease of use, high audio quality, and unique features like individual audio and video tracks per guest and an AI clip generator.
Launching an Email Newsletter
The episode provides a step-by-step plan for launching an email newsletter, highlighting the importance of newsletters as a key aspect of a creator's business strategy. The hosts emphasize the value of owning and consistently sending newsletters.
Setting Up ConvertKit for Newsletters
Listeners are guided on setting up ConvertKit for their newsletter, starting with account setup and creating a landing page with a clear promise to potential subscribers. The importance of easy content access for subscribers is stressed.
Types of Newsletter Content: Links, Letters, Lessons
The podcast delves into the three main types of newsletter content: links, letters, and lessons. It explains how to curate relevant link lists, craft personal letters sharing insights or experiences, and create lesson-oriented newsletters providing valuable how-to guides and actionable content.
Monetization of Newsletters
The importance of monetizing newsletters through strategic offers is highlighted, emphasizing the value of early product validation and the effectiveness of small, targeted products or high-end services as initial monetization approaches. Building trust and providing clear value through newsletters paves the way for successful offers and launches.
Everything you need to know about launching, writing and growing an email newsletter is in today’s episode.
Matt Ragland (@mattragland) and Tim Forkin (@timforkindotcom) go through the step-by-step process of launching a profitable newsletter. No fluff. From opening up a ConvertKit account through making thousands of dollars per month, each step is outlined below.
(0:00) — Presented by Riverside
(4:10) — How do you set up a landing page? Check out Matt and Tim’s landing pages.
(14:05) — How do you incentivize your audience to sign up?
(23:36) — The 3 types of email newsletters to write