

Built to Sell Radio
John Warrillow
Built to Sell Radio is a weekly podcast for business owners interested in selling a business. Each week, we ask an entrepreneur who has recently sold a business why they decided to sell their business, what they did right and what mistakes they made through the process of exiting their business. Built to Sell Radio is the ultimate insider's guide to approaching the most important financial transaction of your life.
Episodes
Mentioned books

7 snips
Aug 16, 2024 • 43min
Ep 455 William Brown on Turning a $50 Course into a Seven-Figure Exit, Navigating Diligence, and Creating a Million Dollar Webinar
William Brown, an entrepreneur thriving in Dubai, shares how he turned a $50 trading advice document into a multi-million dollar online education business. He discusses the surge in day trading during the pandemic that fueled his growth and his transition from one-off sales to a successful subscription model through automated webinars. Navigating the complexities of selling his business, he reflects on the emotional journey of the acquisition process and emphasizes the significance of authenticity in information products.

Aug 9, 2024 • 1h 1min
Ep 454 A Rare Glimpse Inside the Secret World of Corporate Development
In this insightful discussion, Christopher Vollmond-Carstens, Chief M&A Officer at Ntiva, reveals the secretive world of corporate mergers and acquisitions. He shares his journey from academia to leading significant deals and the common misconceptions surrounding the M&A process. Listeners learn how strategic planning, personal relationships, and strong financial metrics play pivotal roles in successful acquisitions. Christopher also emphasizes the importance of trust in negotiations and how effective communication can reshape deal outcomes.

Aug 2, 2024 • 55min
Ep 453 The Small Business Acquirer: Inside the Mind of Kristi Herold
Kristi Herold, founder of Jam, a Toronto-based company that connects people through recreational activities, shares her insights on small business acquisitions. She dives into the evolution of her company from local leagues to national expansion, revealing strategic mergers and pandemic adaptations. Kristi discusses the emotional journey of balancing ambition with comfort, and offers nuanced strategies for navigating acquisitions in the sports sector. She emphasizes the importance of valuing relationships and understanding business valuations for successful negotiations.

4 snips
Jul 26, 2024 • 56min
Ep 452 How to Turn a 3x EBITDA Offer into 5x. Creative earn out structures. Declining projects without losing a customer and selling a service business with Paper Leaf founder, Jeff Archibald.
Jeff Archibald, founder of Paper Leaf, shares insights on turning a 3x EBITDA offer into 5x through creative earn-outs. He discusses declining projects without losing customers, focusing on simplicity in business, and navigating missed acquisition opportunities. Jeff also delves into the successful sale of his service business, highlighting the importance of negotiation strategies and post-acquisition commitments.

Jul 19, 2024 • 1h 7min
Ep 451 Nicole Osmer on selling her $10M agency, the dangers of a fast LOI, minimizing re-trading, deciding when to sell, and how to tell your employees about an acquisition
Nicole Osmer, founder of Health+Commerce, shares insights on growing her agency from $1M to $10M in revenue, handling acquisition offers, minimizing re-trading, deciding when to sell, and communicating with employees during an acquisition. She also discusses the dynamics between M&A professionals and lawyers, emotional highs of selling a business, and future acquisitions in healthcare services.

Jul 12, 2024 • 1h 9min
Ep 450 Exiting Mainstreet: Michael Lynch on How to Sell a Smaller Business
In this week’s episode of Built to Sell Radio, John Warrillow interviews Michael Lynch, the creator of TinyPilot, a hardware device that allows users to remotely control their computers without installing any software. Like most small companies, TinyPilot was a Main Street business with around $1 million in revenue and roughly $250,000 in profit, so Michael’s story is a revealing snapshot of a typical exit for the majority of small businesses

Jul 5, 2024 • 1h 4min
Ep 449 Transforming a Personal Brand into a Sellable Company with Amazon guru Kiri Masters
In this week’s episode of Built to Sell Radio, John Warrillow interviews Kiri Masters, founder of Bobsled Marketing. Kiri’s marketing agency specialized in helping companies merchandise their products on sites like Amazon.com and Walmart.com. Kiri successfully transformed a significant social media following into a valuable company.

Jun 28, 2024 • 1h 13min
Ep 448 How David Sinkinson Bootstrapped AppArmor to a $40M Exit (Avoiding a Costly Negotiation Mistake)
David Sinkinson, co-founder of AppArmor, shares insights on bootstrapping their campus security app to a $40M exit. Topics include near negotiation disaster, evolving business model, sibling partnership challenges, and navigating M&A negotiations with strategic advantages.

Jun 21, 2024 • 37min
Ep 447 The Psychology of Entrepreneurship with Bill Hudenko
Have you considered the psychological toll of building your business? In this week’s Built to Sell Radio episode, John Warrillow sits down with Bill Hudenko, a psychologist, Dartmouth professor, and serial entrepreneur, to discuss the psychological impact of building and exiting a business. Bill shares his personal journey through multiple exits and offers insights into the mental health challenges that come with selling your life’s work. As someone who has experienced these challenges firsthand, and as a professional with access to extensive data, Bill provides practical advice on how to avoid the common mental health pitfalls associated with selling your business.

Jun 14, 2024 • 50min
Ep 446 Exiting a Family Business on Top with Tom Deans
Renowned expert Tom Deans shares insights on selling a family business, highlighting challenges in transitioning control and passing on values. He discusses covert narcissism in family businesses and stresses the importance of focusing on value creation for successful succession planning.