
The Futur with Chris Do
The Futur Podcast is a show that explores the interesting overlap between design, marketing, and business. Our host (and CEO of The Futur), Chris Do, hold candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development. These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we--the listener--learn from it all. Visit thefutur.com/podcast for show notes and additional information from each episode.
Latest episodes

29 snips
Aug 9, 2023 • 59min
253 - Demystifying LinkedIn — with Nicole Osborne
Nicole Osborne, a London-based marketing coach for digital agency owners, shares invaluable insights about maximizing your LinkedIn presence. She emphasizes that LinkedIn is not just another social media platform but a powerful business tool. Nicole discusses the importance of authenticity, storytelling, and meaningful engagement to connect with potential clients. She also highlights how sharing your process can make a significant difference in attracting leads and building relationships. Get ready to rethink your LinkedIn strategy!

48 snips
Aug 2, 2023 • 54min
252 - Tactical Analytics— with Amanda Webb
Amanda Webb, a digital marketing and ROI consultant, reveals how small businesses can harness website analytics to boost conversions. She emphasizes the importance of a compelling 'About' page and shares heat mapping strategies for enhancing user experience. Amanda discusses the power of testimonials and personal branding, showcasing how they can build trust with potential clients. Plus, she highlights maintaining professional boundaries and using data effectively for strategic growth in business. Tune in for insightful tips to optimize your online presence!

46 snips
Jul 26, 2023 • 1h 21min
251 - Building The AI Chris Do — with Sho Rust
In this discussion, Sho Rust, the founder of Sho.ai, shares his journey from a young coder in Japan to an AI entrepreneur. He reveals the creation of the ‘Do Bot,’ an AI designed to evolve with your brand and automate tasks. Sho emphasizes the unique intersection of art and technology and discusses how AI can enhance creativity and personal relationships. With fascinating insights, he explores the future possibilities of AI in transforming interactions and productivity, making for an engaging glimpse into the technological horizon.

173 snips
Jul 19, 2023 • 1h 5min
250 - Have People Lining Up To Do Business With You — with Daniel Priestley
Daniel Priestley, author of 'Oversubscribe' and business expert, shares his insights on creating high demand through limited supply. He explains how luxury brands like Rolex thrive on this principle and discusses the psychological triggers that drive buyer behavior. Priestley offers strategies for generating anticipation and exclusivity, emphasizing the importance of relationships and engagement. Additionally, he outlines the five phases of a successful marketing campaign and discusses the role of AI in shaping future entrepreneurship.

23 snips
Jul 12, 2023 • 51min
249 - The Power of Listening — with Orly Israel
Orly Israel, a communicator and creator of The Listening Table, discusses the art of active listening and its transformative power. He shares experiences from his unique project, where he invites people to converse without judgment or advice. Orly emphasizes how intentional listening creates deeper connections and emotional intimacy. He also reflects on challenges faced in fostering a supportive dialogue and the benefits of genuine engagement, showcasing how listening can fundamentally change relationships and community dynamics.

119 snips
Jul 5, 2023 • 59min
248 - Mastering Negotiation — with Chris Voss
Chris Voss, a former FBI negotiator and bestselling author of "Never Split the Difference," shares his insights on mastering negotiation skills. He emphasizes the significance of emotional intelligence in both personal and professional life. Voss explains the importance of understanding whether you're negotiating with or against someone. He reveals the power of voice modulation and the tactical use of silence to read non-verbal cues. Voss also explores the complexities of family negotiations and how trust can enhance communication, offering practical techniques for navigating challenging conversations.

38 snips
Jun 28, 2023 • 38min
247 - 5 Core Business Principles, Part 3
Mo Ismail, a marketing expert known for his insights on attraction marketing, joins Chris to explore how content creation can build trust and attract ideal clients. They emphasize the shift from transactional to transformational strategies, advocating for genuine personal branding on platforms like LinkedIn. The conversation highlights the power of storytelling in creating meaningful connections and discusses monetization through valuable content. Mo’s journey from designer to educator adds a rich layer to their discussion on fostering relationships and engagement.

54 snips
Jun 21, 2023 • 1h 5min
246 - 5 Core Business Principles, Part 2
In this engaging discussion, Mo Ismail, a seasoned expert in video content creation for social media, joins Chris to delve into crafting irresistible offers that stand out in a competitive market. They explore the delicate balance of pricing and value, advocating for quality over discounts. With insights on minimizing buyer risks and the importance of social proof, they reveal strategies that attract clients. The duo also emphasizes the power of innovation within constraints, urging listeners to rethink traditional business models and harness creativity for success.

115 snips
Jun 14, 2023 • 1h 21min
245 - 5 Core Business Principles, Part 1
Mo Ismail, a seasoned expert in business principles, joins Chris Do for an insightful masterclass on essential strategies for success. They delve into buyer psychology, highlighting how understanding consumer needs can transform sales. The duo emphasizes the importance of client-centric selling, showcasing how authentic relationships enhance business growth. Listeners also learn about the power of effective listening and the psychological nuances of pricing. Together, they explore innovative approaches to elevate freelance careers and promote sustainable purchasing.

138 snips
Jun 7, 2023 • 59min
244 - Getting Your First Clients
Mo Ismail, a creative professional who transitioned from student to freelancer, shares his insights on landing those elusive first clients. He discusses the importance of building relationships and leveraging referrals in creative industries. The conversation highlights actionable strategies for navigating the freelance journey and the significance of personal connections in achieving career success. Mo outlines his structured framework of the ‘5 C’s’ for client acquisition, emphasizing focus, commitment, and ongoing personal development.
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