

The Futur with Chris Do
The Futur
The Futur Podcast is a show that explores the interesting overlap between design, marketing, and business. Our host (and CEO of The Futur), Chris Do, hold candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development. These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we--the listener--learn from it all. Visit thefutur.com/podcast for show notes and additional information from each episode.
Episodes
Mentioned books

23 snips
Jun 19, 2025 • 5min
Personal Branding: Why Perception Matters - With Chris Do | Ep 356
Dive into the intriguing world of personal branding and how perception shapes your identity. Learn how even small changes in style can create significant opportunities. Discover the journey of evolving public perception while launching a new fashion line. Real-life transformations reveal that minor tweaks, like an updated wardrobe, can dramatically shift how others see you. Gain insights on authenticity and creativity to refine your brand and connect with your audience effectively.

21 snips
Jun 14, 2025 • 49min
Fear & Clients Almost Killed His Billion-Dollar Designs - With Robert Brunner | Ep 355
Robert Brunner, an influential industrial designer and founder of Ammunition, shares insights from his impressive career, including his time at Apple and the creation of Beats by Dre. He discusses the delicate balance between client expectations and creative risk-taking, highlighting the importance of trust in design partnerships. Brunner also reflects on the evolution of craftsmanship in design, contrasting traditional methods with modern technology. Lastly, he delves into the storytelling power behind successful products, emphasizing their emotional impact.

34 snips
Jun 12, 2025 • 7min
How Long Should It Take to Close a Client? - With Chris Do | Ep 354
Closing clients is more about process than luck. The podcast discusses how project size and client needs can influence sales cycles. Creatives often shy away from upfront money discussions, leading to wasted time. Transparency is crucial for gauging client readiness. A framework for discussing pricing comfortably is shared, alongside real-world examples of negotiation strategies. Building on understanding client engagement and body language enhances communication and decision-making, whether for five-figure or seven-figure deals.

196 snips
Jun 7, 2025 • 59min
The LinkedIn Strategy You’re Missing - With Matt Lakajev | Ep 353
Matt Lakajev, a sales strategist and lead generation expert, shares insights on optimizing LinkedIn for small business success. He highlights how a small, targeted presence can outperform large followings. The conversation covers transitioning from cold outreach to warm leads, crafting effective email sequences, and mastering communication strategies for client engagement. Matt also discusses essential techniques for successful sales calls and the importance of proactive lead generation, pricing strategies, and building trust to convert prospects into clients.

107 snips
Jun 5, 2025 • 1h 5min
How NOT to Build a Brand (But Everyone’s Doing It) - With Jodie Cook | Episode 352
Jodie Cook, an entrepreneur, writer, and brand strategist, shares her insights on personal branding and authenticity. She challenges the myth that vast followings equate to influence, emphasizing the importance of creating meaningful connections instead. Jodie discusses breaking free from societal boxes and highlights the journey of self-discovery and creative liberation. She also explores integrating personal passions into professional pursuits, encouraging listeners to embrace their true selves and the unique paths that lead to fulfillment.

121 snips
May 31, 2025 • 38min
How Algorithms Actually Work? - With Brendan Kane (Part 2) | Episode 351
Brendan Kane, bestselling author of books on social media, dives deep into the workings of social media algorithms. He reveals that going viral shouldn’t be the main goal; instead, creating meaningful content is key. Brendan shares how to transform 'boring' topics into engaging narratives and emphasizes the significance of personal branding and storytelling. He also offers practical insights into pricing dynamics and the importance of emotional intelligence in content creation. Tune in for valuable strategies to grow your audience authentically!

132 snips
May 29, 2025 • 42min
Viral Isn’t Luck, It’s Structure - With Brendan Kane (Part 1) | Episode 350
In this conversation, Brendan Kane, a strategist and author of Hook Point, shares insights on achieving viral success in social media. He emphasizes the power of storytelling over algorithm tricks, exploring five essential steps to create engaging content. Brendan explains how structured formats unlock creativity and offers real-life examples of content strategies. He also discusses the pivot from passive to active consumption, demonstrating how a simple delivery tweak can dramatically enhance performance. This exchange is a treasure trove for anyone wanting to elevate their online presence.

95 snips
May 24, 2025 • 1h 9min
How Helping Strangers Became a 7-Figure Business - With Simon Squibb (Part 2) | Episode 349
Simon Squibb, an entrepreneur and author focused on helping people achieve their dreams, shares his unique business strategy that revolves around giving money to strangers. He discusses how this approach is not just altruism but a profitable model that challenges traditional education. Key topics include the psychology behind self-worth, the flawed charity systems, and his 'infinite giving' philosophy. Simon inspires with insights on merging purpose and profit, proving that generosity can fuel both personal and community growth.

54 snips
May 22, 2025 • 1h 1min
The Million Dollar Moment That Changed Everything - With Simon Squibb (Part 1) | Episode 348
Simon Squibb, an entrepreneur and social media influencer, shares his inspiring journey from homelessness at 15 to winning a $1 million prize that brought him to tears. He delves into the emotional challenges of his past, family estrangement, and societal perceptions of success. Simon offers insights on resilience, purpose, and the importance of community support. Through his story, he encourages others to redefine success beyond financial gain and emphasizes the power of helping those in need.

35 snips
May 17, 2025 • 1h 18min
Can Anyone Be A Coach? - With Jule Kim | Episode 347
In this engaging discussion, seasoned coach Jule Kim shares her insights on the essential elements of effective coaching. She tackles the ethics of the profession and distinguishes coaching from therapy. Jule emphasizes the importance of setting healthy boundaries and understanding the intent behind communication. The conversation dives into the complexities of respect and the role of personal values. Listeners will also hear about navigating difficult client situations and the power of words in fostering personal growth.