
Superpro Podcast
Tune into “Superpro Podcast” by Housecall Pro, where home service professionals share their journeys and expert advice. Each episode dives into real-life stories, offering insights on overcoming industry challenges, innovative business strategies, and personal growth. Learn how to elevate your service business from marketing tips to tech innovations. Perfect for newcomers and veterans looking to stay ahead in the home service industry.
Latest episodes

Feb 11, 2025 • 29min
Winning Runs in the Family
Jennifer Rex-McCray joins Roland to talk shop. She shares how she and her husband left the medical world to start McCray & Sons Home Services. Hear how they learned to work together and why they brought their children into the business. Jennifer lays out how they put systems and processes in place to become successful, and why they recently moved the home office. Spoiler: the grandkids played a big part. The McCrays are creating a family legacy sure to grow far beyond their family tree.

Feb 4, 2025 • 22min
Picking Up Steam in Michigan
Roland is joined by Alexis Orris-Dinsmore, founder and owner of Cleaning with Meaning. With a husband who’s an electrician, she got a head start on the home service world. But what led a stay-at-home mom to start a cleaning business? It may be similar to your story. Learn how Alexis manages time, defeats fear, and uses social media to find customers and employees. She also offers advice on how to improve social algorithms, offer value, and maintain authenticity online without spending a ton of time. She follows the 8-1-1 rule. Find out what that is and why it’s helping her business grow.

Jan 28, 2025 • 28min
Epic Plans for an Inspirational Entrepreneur
Ben Bergloff, a young entrepreneur who founded Epic Exterior Services at just 15, shares his remarkable journey in the home service industry. He delves into his innovative marketing strategies and the vital role of networking in building a strong brand. The discussion highlights his plans to expand into a franchise model and the importance of leveraging technology for efficiency. Ben emphasizes the value of mentorship and community connections in navigating challenges, inspiring listeners to cultivate curiosity in their entrepreneurial pursuits.

Jan 21, 2025 • 31min
Cleaning Up on the Treasure Coast
“Superpro Podcast” host Roland Ligtenberg grills Chris Cea, owner of Treasure Coast Grill Cleaning. Chris walked away from life as a firefighter to start his own grill-cleaning business. And it’s a business that’s growing like crazy down in Florida. He shares some of the challenges he’s faced and strategies he’s used to grow his company. Get his tips for hiring right, navigating seasonal business cycles, and adopting tech like Housecall Pro to streamline operations and keep customers coming back. “The phone never stopped ringing.” Find out why!

Jan 14, 2025 • 37min
Make a Name for Yourself
Meet Jake Cordero, owner of Motherflushers Plumbing… one of the best names in the industry. Jake sits down with Roland to share his journey of building a plumbing business from the ground up, his unique hiring strategies, and the significance of branding and professionalism. He emphasizes the massive role of social media in growing his business and how you can’t expand without taking risks. Jake also provides valuable insights on using Housecall Pro to enhance business operations and offers advice for aspiring entrepreneurs ready to get out there and make a name for themselves.

Jan 7, 2025 • 26min
Finding the Edge Over the Sharks
In this episode of the “Superpro Podcast,” host Roland Ligtenberg interviews Marko Jovanovski, owner of Magnus Flooring. Like so many other Pros, Marko started his business during the COVID-19 pandemic. He shares the challenges he faced in those early days and the strategies he’s leaned on to grow his company and beat the competition. Marko expresses the importance of delivering quality work, strong customer relationships, continual learning, and giving back to his community in New Jersey. He also lays out why it’s so important to leverage tech to streamline operations.

Dec 31, 2024 • 27min
Trust Your Gut. Empower Your Customers.
Host Roland Ligtenberg sits down with Thomas Millender, owner of TMAAC, a provider of IT consulting and cybersecurity solutions. Thomas shares his journey from serving in the military to serving customers in the business world. He also discusses how faith guides his business practices and the need to know what you bring to the table. They touch on the importance of building partnerships, overcoming objections and establishing trust with customers, and empowering them through education. Thomas also outlines his future plans, including securing state contracts and leveraging Housecall Pro to continue growing his business.

13 snips
Dec 24, 2024 • 41min
Tricks to 1300+ Reviews
Daniel Felt, owner of Kura Home, shares insights from his journey in building a unique home maintenance business. He emphasizes the power of a strong team and core values in hiring, saying, 'I can train anyone for anything.' Daniel discusses the importance of systematizing processes and leveraging customer reviews, boasting about his impressive 1300-plus reviews. He highlights innovative automation tools that enhance client engagement and retention. Join him for essential tips on focusing your entrepreneurial efforts for long-term success.

Dec 17, 2024 • 27min
Tech Takes Center Stage
Roland sits down with Marisa Fuller, division manager with Cable Pipe & Leak Detection. Marisa shares insights into her role, along with some tips and tricks for hiring, training, and managing a team. She hits on the importance of Housecall Pro and leveraging technology for operational efficiency, as well as the significance of community engagement and building strong relationships with contractors. That’s led to 20-30 positive reviews a week. Marisa also lays out the core values that drive her team’s success and offers valuable advice for new entrepreneurs in the home service industry.

Dec 10, 2024 • 26min
Clayton's New-Hire Hack
In Episode 38 of the “Superpro Podcast,” host Roland Ligtenberg interviews Clayton Robinson, CEO of CR Plumbing. Clayton shares how he started his business right before the pandemic and immediately hit the ground running. CR Plumbing hasn’t slowed down since. Clayton lays out the challenges he’s faced and the unique strategies he’s used to grow his company, including team building, marketing, networking, clear communication, and leveraging technology and data. He also shares solid tips on having tough conversations. (And don’t miss his super sneaky hack for finding new hires on Facebook.)
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.