Superpro Podcast
Building a Mega Business in 2 Years
Mar 11, 2025
Michael Lanphear, CEO of AYS Plumbing & Rooter, shares his incredible journey of growing his business from a one-man operation to a multi-million dollar success in just two years. He discusses how performance pay and a strong company culture are key to superserving customers. Michael reveals effective strategies for managing bad reviews and surprising hiring tips. He also highlights the importance of utilizing Housecall Pro for streamlined operations and the role of community support in overcoming challenges. Expect insights on consistency and future growth!
34:22
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Quick takeaways
- AYS Plumbing's rapid growth stems from prioritizing exceptional customer and technician experiences, which significantly differentiates them in the plumbing industry.
- The implementation of performance-based pay motivates technicians while fostering accountability, crucial for maintaining high-quality service and customer satisfaction.
Deep dives
Transforming Customer and Technician Experiences
The importance of enhancing customer and technician experiences is highlighted as a primary driver for the growth of AYS Plumbing. The CEO, Michael Lanter, identified significant shortcomings in the plumbing industry concerning service quality and technician involvement. By launching AYS with a focus on creating a positive culture that prioritizes both client satisfaction and technician engagement, the company quickly differentiated itself from competitors. This commitment to improving experiences has proven to be a cornerstone in building a successful and rapidly growing business.
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