Superpro Podcast

Roland Ligtenberg, co-founder of Housecall Pro, discusses home service strategies with KC Cranford, owner of PowerMeans Electric. When starting the business in 2015, KC brought an employee-first mentality. Take care of your team, they’ll take care of your customers. He shares what he looks for in employees, his approach to mentoring and onboarding, how he inspires and cares for his crew, and his philosophy of “hire slow, fire fast.” Roland and KC also break down how to justify charging a premium price. When shifting from commercial construction to service-based work, PowerMeans shifted to Housecall Pro. Learn which features KC and his team rely on daily.

Roland Ligtenberg, co-founder of Housecall Pro, discusses home service techniques with Eric Hope, owner of Quality Electric. Eric shares the journey of starting and growing his electrical business back in 2018. He covers the importance of branding and effective marketing strategies, along with the significance of customer referrals and reviews in driving business growth. Follow-up strategies and small interactions can make a big impact. Eric also lays out valuable insights on website development and employee training, as well as maximizing Housecall Pro for business success and the value of community support. 

Roland Ligtenberg, co-founder of Housecall Pro, discusses home service techniques with Josh and Kylie Marer, owners of Champion Heating & Air. They cover Champion’s origin story, life in the COVID years, hiring and training strategies, and some of the Housecall Pro features they love. Josh shares some of their ideas for community involvement, as well as their techniques for getting referrals. He also offers insights on building trust with customers and the traits he developed as a martial arts fighter that have contributed to his business success. 

Roland Ligtenberg, co-founder of Housecall Pro, discusses growth techniques with Justin Touchstone, founder of Armor Service Group. Justin hit $1.65M in his first year. His journey started with home repair, helping his dad replace the family’s heat and air at three years old. In this episode of the “Superpro Podcast,” Justin shares his journey to quick success and strategies for rapid growth, including hiring, team building, marketing, customer retention, and the importance of core values. He emphasizes the role of technology in streamlining operations and the importance of community involvement. 

Roland Ligtenberg, co-founder of Housecall Pro, discusses techniques to overcome challenges with Jorge Bacallao, founder of Prime AC and Heat. Jorge shares his entrepreneurial journey, emphasizing the importance of communication, partnership, and team building in business. He discusses the challenges of scaling operations and the significance of innovative marketing strategies, particularly in the digital space. Jorge highlights the critical role of customer service and the impact of online reviews on business growth. He also looks back on some powerful lessons learned through the years and offers advice for aspiring Pros, including the key to slowly building a legacy… “the turtle wins the race.” 

Roland sits down with Tim Allen (not that Tim Allen), founder of Kopa Home Services. The real “Tool Man,” Tim’s got his hands in many areas, including handyman work, property management, real estate investing, and more. Roland and Tim cover marketing strategies for when you have no idea how to market your services, the struggle to find the right hires, and building street cred. And when are you ready to take the step with a software system like Housecall Pro? Tim knows and answers that question for those on the fence. He wraps up the interview with sound advice we all need to remember.

Will Swartz of State 48 Home Comfort in AZ joins Roland to share his inspiring story. For nearly a year, Will struggled with substance abuse and homelessness. That’s a far cry from running a business that rakes in close to $2M. He lays out some of the secrets to his success and how he’s grown 40% year over year. Will touches on the importance of having money saved up for when commercial contractors don’t pay on time, the power of networking, out-of-the-box marketing, and when to hit the pavement harder. He also gets into how he offers options and financing to win jobs and increase ticket sizes. And what advice would he give younger Will? The answers are solid.

Amber DeLong, co-owner of DeLong and Sons HVAC, shares her inspiring journey from a side hustle to a million-dollar family business in Shoemakersville, PA. She discusses the importance of partnership dynamics with her husband, Justin, and how they inject family values into their company. Amber reveals how community involvement and effective local advertising drive their success. She also shares invaluable social media tips and highlights the critical Housecall Pro feature that helps them gather fantastic customer reviews.

Roland sits down with Jason Canaan, founder of Neat Wall TV. So how does a DJ with 25 years of experience spinning records wind up installing home electronics and tech? Jason shares his story, including how Marvel Studios and MTV inspired his logo and how Neat Wall got its name. He also discusses the Housecall Pro features he leans on, the importance of continuing education, family dynamics now that his son Logan has joined the business, and avoiding college debt.

In this episode of the “Superpro Podcast,” Roland sits down with Kyle Rosenbaum, owner of AHAVAH Fire & Chimney in Branson, Missouri. Kyle shares how he took over a struggling business and fought through overwhelming odds to turn it into a success. They cover the dangers of overthinking, ego, and what separates successful companies from those that don’t grow. Kyle also lays out the importance of clearly defined annual goals and the steps it takes to reach them each week, along with how he uses Housecall Pro’s AI Analyst to enhance business operations. Find out why he prefers hiring someone without experience and what characteristics he looks for, plus learn his key to developing a strong company culture.