

36: David Burkus | How to Become a Networking Superconnector
8 snips May 1, 2018
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Transcript
Episode notes
Engage Existing Network
- Leverage existing weak ties: people you know but aren't close to.
- Reconnect with dormant ties: old connections that have faded.
Reconnect with Dormant Ties
- Use social media posts as conversation starters.
- Reach out in a deeper medium like email or text, offering value and suggesting a catch-up.
UFC Success Story
- Dana White and Lorenzo Fertita rekindled a dormant tie at a wedding.
- This led to the purchase and growth of the UFC, a multi-billion dollar business.