Your law firm must leverage its brand and play to your strengths in order to attract your ideal audience — but that’s much easier said than done.
Chris Dreyer, serial entrepreneur, best-selling author, and the Founder of Rankings.io, found the key to leveraging himself, his brand, and everything in between — but the journey wasn’t easy.
In this episode of The Game Changing Attorney Podcast, Chris and Michael discuss the secrets to becoming a legal marketing master, starting with:
How the Internet has changed over the years
The harsh truth about what it takes to be an effective marketer
Why the most dangerous risks are the ones you don’t take