The Game Changing Attorney Podcast with Michael Mogill

169. Chris Dreyer — Unlocking Leverage: Strategically Scaling Your Impact

Jun 6, 2023

59:17

Creator website

AI Chapters

Episode notes

Introduction

2min

The Origin Story of Rankings.io

2min

The Importance of Being a Good Student

2min

How I Aspired to Be an Entrepreneur

2min

The Future of Affiliate Marketing

2min

How to Start Your Own Business

3min

The Importance of Longevity in SEO

2min

How Long Does It Take to Start Ranking?

3min

The Importance of Branding in Your Business

2min

10.

The Importance of Leverage in Advertising

3min

11.

How to Win the Game With Leverage

2min

12.

How to Increase Output Efficiency and Effectiveness With Chat GPT

2min

13.

The Importance of Leveraging AI Tools

2min

14.

How to Start a Podcast

2min

15.

The Power of Leverage

4min

16.

The Importance of Alignment in an Organization

2min

17.

The Importance of Leverage in Business

2min

18.

The Advantages and Challenges of Hiring in a Remote Company

2min

19.

How to Simplify Complexity

2min

20.

How I'm Spending My Time

2min

21.

The Importance of Asynchronous Bets

3min

22.

The Importance of Evaluating Your Risk Profile

2min

23.

The Pros and Cons of Self-Publishing

2min

24.

The Future of Personal Branding

3min

25.

The Importance of Execution

2min

26.

How to Deal With Stress and Creativity

3min

Your law firm must leverage its brand and play to your strengths in order to attract your ideal audience — but that’s much easier said than done.

Chris Dreyer, serial entrepreneur, best-selling author, and the Founder of Rankings.io, found the key to leveraging himself, his brand, and everything in between — but the journey wasn’t easy.

In this episode of The Game Changing Attorney Podcast, Chris and Michael discuss the secrets to becoming a legal marketing master, starting with:

How the Internet has changed over the years
The harsh truth about what it takes to be an effective marketer
Why the most dangerous risks are the ones you don’t take

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