
169. Chris Dreyer — Unlocking Leverage: Strategically Scaling Your Impact
The Game Changing Attorney Podcast with Michael Mogill
00:00
The Pros and Cons of Self-Publishing
I wanted this natural inclination to narrow. I found that 70% of my revenue was personal injury law firms and it was less than 50% of my clientele. It was a clear decision to move that in a way. In terms of is it for profit? I don't have any ascension plan. There's no course after this. The thing that I'm looking at now, Mike, is I was trying to diminish TAM. Ninex the TAM. That's a big disadvantage, especially when you got a lot of leverage and you've got a lot-of distribution. You're trying to make a profit and create value out there. We can go all in on data and how
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