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The Importance of Leverage in Business
I truly believe that the highest return on investment is the investment you make in yourself. So let's say you're the CEO of an organization, you're at five million in revenue. You want to grow to let's say 10 million in revenue but you've never done it before. I remember once we figured it out at like five people, I thought that that same blueprint would help us to 20 people and it could have not been more different. It stresses that capacity.