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New Books in Business, Management, and Marketing

Ken Wilcox, "The China Business Conundrum: Ensure That "Win-Win" Doesn't Mean Western Companies Lose Twice" (John Wiley & Sons, 2024)

Dec 1, 2024
Ken Wilcox, the former CEO of Silicon Valley Bank and author of 'The China Business Conundrum', shares his fascinating experiences establishing a joint venture in China. He discusses the cultural complexities and misunderstandings that can arise, from communication barriers to unexpected design disputes. Wilcox candidly reflects on his missteps and the importance of realistic expectations when navigating the Chinese market. He emphasizes the need for strong connections and cultural adaptability to avoid pitfalls and succeed in this unique business environment.
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Podcast summary created with Snipd AI

Quick takeaways

  • Ken Wilcox highlights the vital necessity of understanding local business practices in China to navigate cultural and regulatory complexities effectively.
  • The podcast emphasizes the potential pitfalls of joint ventures in China, illustrating how they can inadvertently lead to competition with local partners.

Deep dives

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