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Ken Wilcox, "The China Business Conundrum: Ensure That "Win-Win" Doesn't Mean Western Companies Lose Twice" (John Wiley & Sons, 2024)

New Books in Business, Management, and Marketing

CHAPTER

Resilience and Strategic Focus: Navigating Economic Challenges

This chapter explores how a bank navigated the challenges of the dot-com bubble by shifting its focus away from volatile sectors. By honing in on its technological strengths, the bank successfully maintained stability and minimized losses during a turbulent economic period.

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