This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose TikTok's Lemon8 Battles Instagram (371)
Apr 14, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25
Introduction
00:00 • 2min
The Real Football
01:38 • 3min
The Advantages of Arsenal's Membership
05:04 • 2min
The Culture of Rexham
06:45 • 2min
The Importance of Not Leaning Into It
08:43 • 2min
The End of the Rainy Season in Los Angeles
10:37 • 2min
Can Bite Dance Turn Lemons Into Lemon Eight?
12:56 • 2min
Lemon 8: The New Platform for Food and Drink Sharing
15:08 • 2min
The Rise of TikTok ByteDance
17:34 • 6min
The Pros and Cons of TikTok
23:06 • 2min
TikTok and Lemonade: A New Solution
25:15 • 3min
TikTok's Lemon Eight Strategy
27:51 • 2min
Bud Light Promotes Trans Activist Dylan Mulvaney
29:42 • 2min
The Consequences of a Brand's Advertising Campaign
31:32 • 4min
The End of a Relationship With Bud Light
35:59 • 2min
The Future of Content Marketing
38:06 • 3min
The Wild West of AI
41:00 • 3min
How to Have Conscious Conversations About Social Media
44:22 • 2min
How AI Will Change Our Lives
46:44 • 2min
The Problem With AI
48:56 • 2min
The Power of Collaboration
51:10 • 4min
The Unplanned Experiment on Twitter and LinkedIn
55:25 • 2min
The Benefits of a Blue Check
57:42 • 4min
How to Be a Successful Influencer on Twitter
01:02:04 • 2min
How to Be a Better Person on Facebook
01:04:18 • 3min