The Science of Scaling

How to Use Gong Like The Team Who Developed It w/ Ryan Longfield (fmr CRO, Gong)

Jun 27, 2024

Former Chief Revenue Officer at Gong, Ryan Longfield, shares insights on running a sales org effectively. Topics include career path prioritization, content marketing, choosing company leaders, leveraging Gong data for sales performance analysis, and assessing sales team dynamics.

37:29

Episode guests

Ryan Longfield

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Establish the importance of functional leaders as symbols of new operational approaches in startups.

Prioritize strategic decision-making and impactful projects for credibility and long-term success.

Utilize Gong for deep pipeline analysis to drive strategic insights and enhance sales effectiveness.

Deep dives

Defining the Role of Functional Leaders

Establishing the importance of the functional leader as a symbol representing the new way of functioning within a company is crucial for startups. The executive team member embodies the ethos and approach the business seeks to promote in their operational area.

Intro

2min

Establishing Credibility and Impact in a New CRO Role

3min

Success in the Sales Tech Industry: The Gong Story

12min

Analyzing Sales Performance Using Gong Data and Hypotheses

3min

Strategic Career Moves and Company Selection

12min

Assessing and Improving Sales Team Dynamics

3min

You're the sales leader of a unicorn. Selling the tool that every sales leader tries to optimize around. So the question is: How do you and your team use it?

We're learning from Ryan Longfield (fmr. CRO, Gong) about how to run your sales org like a billion dollar company using the same software we're all using. Because it turns out, almost all of us are not unlocking its real potential

You'll also hear from Ryan about:

How to chart your career path based on priority and life stage
Why content marketing is your best differentiator early on
What to look for in choosing the next company leader you work with

Grab HubSpot's free AI-Powered Customer Platform and watch your business grow https://clickhubspot.com/tsc

The Science of Scaling is a HubSpot Original Podcast // Learn more about HubSpot for Startups // Produced by Matthew Brown

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The Science of Scaling

How to Use Gong Like The Team Who Developed It w/ Ryan Longfield (fmr CRO, Gong)

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Defining the Role of Functional Leaders

Strategic Decision Making and Quick Wins

Gong's Role in Pipeline Management

Personal Growth and Company Success

Criteria for Choosing Career Opportunities

Remember Everything You Learn from Podcasts